Company Description Digital Sales Service – Ai. Co (DSS-AI) is a digital marketing company specializing in data-driven strategies that help clients gain global exposure. The team offers a comprehensive range of services including search engine optimization (SEO), social media marketing, content creation, and pay-per-click advertising.
By leveraging data analytics, DSS-AI designs targeted campaigns that optimize conversions and deliver measurable business results. The organization values teamwork and proven marketing strategies that drive sustainable growth for clients across industries.
Experience: 2–4 Years
Employment Type: Full-time
Department: SEO / Digital Marketing
Location: [Hybrid / Remote]
About the Role
We are looking for a results-driven SEO Analyst with 2–4 years of hands-on experience in search engine optimization. The candidate should have a strong understanding of on-page SEO, technical SEO, keyword research, content optimization, off-page SEO, competitor analysis, and SEO performance analysis.
The ideal candidate should be analytical, proactive, and capable of developing and executing SEO strategies that improve organic rankings, traffic, visibility, and conversions.
Key Responsibilities
- Develop and implement SEO strategies based on client/business objectives.
- Conduct detailed keyword research and search intent analysis.
- Perform competitor analysis to identify ranking and content opportunities.
- Execute and monitor on-page SEO activities, including:
- Title tags and meta descriptions
- Heading optimization
- URL optimization
- Internal linking
- Image optimization
- Content optimization
- Conduct regular technical SEO audits and identify issues related to:
- Crawling and indexing
- Broken links
- Redirects
- Canonical tags
- Site structure
- Core Web Vitals
- Mobile usability
- Schema/structured data
- Plan and execute off-page SEO and link-building activities.
- Monitor keyword rankings, organic traffic, search visibility, and conversions.
- Analyze SEO performance using Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, and other relevant tools.
- Prepare regular SEO reports and performance insights.
- Identify opportunities to improve organic traffic, rankings, leads, and overall search performance.
- Stay updated with Google algorithm updates, SEO trends, and industry developments.
- Work closely with content writers, developers, designers, and other marketing teams to implement SEO recommendations.
- Manage SEO activities across multiple websites/projects and ensure timely execution.
- Maintain SEO action plans, documentation, and campaign records.
Website & WordPress – Additional Skill
Along with strong SEO knowledge, the candidate should have basic hands-on experience with website editing, preferably WordPress.
- Ability to create, edit, add, and update basic website pages.
- Ability to make basic content, image, heading, link, and formatting changes.
- Basic understanding of WordPress page management and website structure.
- Ability to implement basic SEO-related website changes independently where required.
- Basic knowledge of HTML/CSS will be an added advantage.
Required Skills
- 2–4 years of practical experience in SEO.
- Strong understanding of On-page, Technical, and Off-page SEO.
- Good knowledge of keyword research and search intent.
- Experience with Google Search Console and GA4.
- Working knowledge of SEO tools such as SEMrush, Ahrefs, Screaming Frog, Ubersuggest, or similar platforms.
- Strong analytical and problem-solving skills.
- Positive understanding of SEO reporting and performance analysis.
- Good communication and coordination skills.
- Ability to manage multiple projects and meet deadlines.
- Basic hands-on website/WordPress editing experience is an added requirement.
📌 Search Engine Optimization Specialist (Kochi)
🏢 DSS-AI
📍 Kochi