- SALES MANGER (SM)

- Anytime Fitness – Sector 12, Faridabad, Haryana
- Position: Sales Manager
- Department: Club Operations / Management
- Location: Sector 12, Faridabad, Haryana
- Working Hours: 10:00 AM – 8:00 PM
- Reporting To: O2I – Owner to Inspire
- Position Level: Second-in-Command / Club Leadership

ABOUT THE ROLE The Sales Manager is the second-in-command at the Anytime Fitness club and is responsible for ensuring that the club operates at the highest standards of profitability, member experience, sales performance, personal training, staff performance, cleanliness and overall club excellence. The SM will work directly with the O2I – Owner to Inspire to execute the club's vision, build a high-performance team and create an environment where members receive an exceptional fitness experience.

This is a hands-on leadership role requiring strong ownership, discipline, communication, sales orientation and the ability to lead people by example.

The SM is expected to run the club like an owner , while keeping the O2I informed, aligned and updated on all important matters.

> KEY RESPONSIBILITIES / KRA's

1. Overall Club Profitability

- Take ownership of the overall financial and operational performance of the club.
- Work towards achieving and maintaining the targeted 30% Club EBITDA Margin .
- Monitor revenue, expenses, productivity and operational efficiency.
- Identify opportunities to increase revenue and control unnecessary costs.
- Ensure all departments contribute towards the profitability of the club.

2. Sales & Business Development

- Drive the club's membership sales performance.
- Ensure the sales team consistently follows the prescribed sales process.
- Ensure 100% of new members are scheduled for a Fitness Consultation at Point of Sale .
- Ensure prospects and members are educated about the Anytime Fitness App and Workout App.
- Drive a minimum target of 25 new memberships per week , subject to business conditions and assigned targets.
- Maintain a minimum 55% closing rate .
- Focus on appropriate membership tenure and achieve the targeted 75% Annual / 25% Short-Term membership mix .




- Develop business-to-business relationships with local companies and organisations.
- Drive corporate wellness and corporate membership opportunities.

3. Personal Training (PT)

- Drive awareness and adoption of Personal Training among members.
- Work with the fitness team to achieve a minimum 20% PT penetration every month .
- Monitor PT consultations, conversions, sessions and trainer productivity.
- Support trainers in improving their sales and member-retention performance.
- Ensure members understand the value of Personal Training and remote training.

4. Member Experience

- Maintain a consistently high standard of member experience.
- Personally monitor member satisfaction and address concerns promptly.
- Raise the standard of member experience continuously.
- Ensure member feedback is collected, reviewed and acted upon.
- Build strong relationships with members and create a welcoming club culture.
- Work towards achieving best-in-class member experience .

5. Membership Renewals & Retention

- Drive systematic follow-up for upcoming membership expiries.
- Ensure a minimum:
- 80% Gym Membership Renewal Ratio
- 70% Personal Training Membership Renewal Ratio
- Track expiring memberships and ensure timely member engagement.
- Identify at-risk members and implement retention initiatives.
- Work with the team to improve member engagement and long-term retention.

6. Staff & Team Management

- Manage club staff, daily responsibilities and rosters.
- Ensure staff are punctual, properly groomed and professionally presented.
- Conduct staff orientations and ensure new employees understand their roles and expectations.
- Set clear targets and monitor individual/team performance.
- Follow team scorecards and performance metrics.




- Conduct regular reviews and provide constructive feedback.
- Build a culture of accountability, teamwork and ownership.
- Lead by example and maintain high standards of professionalism.

7. Marketing & Community Engagement

- Manage and effectively utilise club promotional marketing material.
- Ensure all marketing material is used appropriately and consistently.
- Coordinate local marketing initiatives to generate awareness and leads.
- Drive community involvement and local partnerships.
- Create awareness about Personal Training, Remote Training and other club offerings.
- Build relationships with businesses, residential communities and local organisations.

8. Software & Technology Management

- Ensure the team is effectively using the required club software and systems.
- Regularly monitor relevant dashboards and reports.
- Check the Anytime Fitness dashboard for updates, announcements and operational requirements.
- Ensure staff remain informed about Anytime Fitness policies, updates and general happenings.
- Maintain accurate and timely club data.

9. Club Cleanliness & Presentation

- Maintain a consistently clean, hygienic and professionally presented club.
- Conduct regular cleanliness and facility checks.
- Ensure equipment, common areas, washrooms and member areas meet expected standards.
- Immediately address any maintenance, cleanliness or presentation issues.
- 1. Uniform & Professional Standards

- Ensure all staff comply with the club's uniform policy.
- Maintain qualified grooming and presentation standards.
- Ensure employees represent the Anytime Fitness brand appropriately at all times.

11. Employee Wellness & Team Building

- Build a positive and high-performance team culture.
- Organise networking, employee wellness and team-building activities where appropriate.
- Encourage collaboration between Sales, Fitness and Operations teams.
- Recognise strong performance and address performance gaps proactively.

CORE ATTRIBUTES Pay: ₹25,000.00 - ₹35,000.00 per month

Education

- Bachelor's (Required)

Experience:
- Sales: 5 years (Required)

Work Location: In person

📌 Sales Manager (Faridabad)
🏢 Anytime Fitness Sector 12, Faridabad
📍 Faridabad