● Develop and implement comprehensive performance marketing strategies across various digital channels, includingGoogle Ads, Facebook Ads, and other relevant platforms, to acquire new users and drive conversions.
● Manage and optimize marketing campaigns to maximize ROI and achieve key performance indicators (KPIs), such ascost per acquisition (CPA), conversion rates, and return on ad spend (ROAS).
● Conduct in-depth marketing analytics to identify trends, insights, and opportunities for improvement, and presentfindings to stakeholders.
● Collaborate with the creative team to develop compelling ad creatives and landing pages that resonate with our targetaudience and drive conversions.
● Oversee the budget and allocation of resources for performance marketing activities,
ensuring productive and effectiveuse of marketing spend.
● Stay up-to-date with the latest trends and best practices in performance marketing, and proactively identify and testnew channels and strategies
● Lead and mentor a team of performance marketing specialists, providing guidance and support to help them achievetheir goals.
● Work closely with the product team to optimize the user experience and improve conversion rates across our platform
Pay: ₹1,500,000.00 - ₹2,300,000.00 per year
Benefits
- Provident Fund
Work Location: Hybrid remote in HSR Layout Sector 1, Bengaluru, Karnataka