Digital Marketing Manager

Experience: 4–8 Years

Industry: Real Estate / Digital Marketing

Employment Type: Full-Time

About the RoleWe are looking for an experienced and performance-driven Digital Marketing Manager to lead our digital marketing initiatives and drive measurable business growth. The ideal candidate should have strong hands-on experience with Google Ads, Meta Ads, and Native Advertising, along with proven experience in team handling and campaign management.

Experience in the Real Estate industry is preferred but not mandatory.

Key Responsibilities

- Develop and execute comprehensive digital marketing and performance marketing strategies aligned with business objectives.
- Plan, launch, manage, and optimize campaigns across Google Ads, Meta Ads, and Native Ad platforms.
- Manage lead generation campaigns with a focus on lead quality, CPL, conversion rates, and ROI/ROAS.
- Develop and execute paid media strategies across different platforms and target audiences.
- Monitor campaign performance and prepare regular reports on key performance metrics.
- Analyze campaign data and identify opportunities for optimization and growth.
- Manage monthly digital advertising budgets and ensure efficient utilization.
- Work closely with the Sales, Creative, and Business teams to align marketing campaigns with business requirements.




- Coordinate with the creative team to develop high-performing ad creatives, landing pages, and campaign assets.
- Conduct A/B testing of creatives, audiences, ad copies, landing pages, and campaign strategies.
- Stay updated with the latest trends, platform updates, digital marketing tools, and advertising best practices.
- Lead, mentor, and manage the digital marketing team, ensuring effective execution and achievement of targets.
- Identify new digital channels and opportunities to improve lead generation and brand visibility.

Required Skills & Experience
- 4–8 years of experience in Digital Marketing / Performance Marketing.
- Robust hands-on experience with Google Ads and Meta Ads.
- Experience with Native Advertising platforms is required.
- Proven experience in lead generation and performance marketing.
- Experience in team handling and people management.
- Strong understanding of campaign analytics, audience targeting, conversion optimization, and performance metrics.
- Good knowledge of Google Analytics, Google Tag Manager, conversion tracking, and reporting tools.
- Strong analytical and problem-solving skills.
- Excellent communication and stakeholder-management skills.
- Real Estate industry experience will be an added advantage, but is not mandatory.

📌 Performance Marketing (Maharashtra)
🏢 Brickfolio
📍 Maharashtra