Experience: 4–8 years

Function: Performance Marketing / Digital Commerce

Location: Okhla Phase 3, New Delhi

Employment Type: Full time

About the Role

We are looking for a Manager – Performance Marketing & Digital Commerce to own paid acquisition, digital revenue, conversion and performance-led growth across Meta, Google and emerging digital platforms.

This role combines performance marketing, e-commerce, analytics, CRM, influencer marketing, fintech partnerships, AI-led marketing and digital experimentation.

Key Responsibilities

- Own paid digital acquisition and revenue across Meta, Google and emerging ad platforms.
- Build full-funnel campaigns from acquisition to conversion and repeat purchase.
- Optimize CAC, ROAS, MER and contribution after marketing spend.
- Manage website order processing and coordinate with Shiprocket/logistics partners.
- Own GA4, analytics dashboards, attribution and campaign reporting.
- Improve product catalogues, landing pages, WhatsApp commerce and CRM journeys.
- Drive customer review generation and rating improvement.
- Develop marketing opportunities across PhonePe, GPay, Paytm and other fintech platforms.
- Build influencer campaigns using CPS/performance-linked models.
- Test AI-led advertising,



ChatGPT-enabled marketing, native ads and automation.
- Conduct structured A/B testing across creatives, audiences, offers and landing pages.

Key Performance Indicators
- Digital Revenue
- ROAS
- CAC
- MER
- Conversion Rate
- Repeat Purchase Rate
- Website Revenue
- GA4 Reporting Accuracy
- WhatsApp-Generated Sales
- Review / Rating Growth
- Influencer CPS Sales
- Fintech-Platform Sales
- Successful Experiments per Month

What We're Looking For
- 4–8 years of experience in performance marketing, digital commerce or growth marketing.
- Strong hands-on experience with Meta Ads and Google Ads.
- Strong understanding of conversion funnels and attribution.
- Experience with GA4, e-commerce platforms and CRM/WhatsApp journeys.
- Strong understanding of CAC, ROAS, MER and contribution margin.
- Experience with influencer performance marketing is desirable.
- Strong experimentation and analytical mindset.
- Exposure to AI, automation and emerging advertising technologies is an advantage.

To Apply: [email protected]

+91 (phone hidden)

Pay: ₹28,000.00 - ₹65,000.00 per month

Benefits

- Paid time off

Work Location: In person

📌 Manager – Performance Marketing & Digital Commerce (New Delhi)
🏢 IMMUNOSCIENCES
📍 New Delhi