Lead Generation &

- Follow-Up • Make outbound calls to prospective customers to generate qualified leads.
- Follow up on enquiries received through websites, social media, exhibitions, campaigns, and referrals.
- Understand customer requirements and qualify leads before forwarding them to the sales team.
- Schedule appointments and product demonstrations for sales executives.
- Maintain regular follow-up with potential customers until closure or completion. Dealer &
- Distributor Coordination • Contact dealers and distributors regularly to collect business updates.
- Follow up on pending quotations, orders, payments, and deliveries.
- Maintain strong relationships with channel partners through regular communication.
- Update dealers about new products, offers, pricing, and promotional campaigns.
- Resolve basic dealer queries or coordinate with the concerned department.

Sales Team

Coordination • Connect with sales executives to collect daily visit reports and sales updates.

- Track customer follow-ups assigned to the sales team.
- Coordinate between sales representatives and internal departments for smooth order processing.
- Ensure timely communication of customer requirements to the sales team.
- Monitor pending opportunities and remind sales personnel for timely follow-up. CRM &
- Data Management • Update customer, dealer, distributor, and lead information in the CRM/ERP system.
- Maintain accurate records of calls, follow-ups, meetings, and sales status.
- Prepare daily call reports and lead status reports.
- Ensure proper documentation of customer interactions. Reporting &
- MIS • Prepare daily, weekly, and monthly reports on: o Lead generation o Follow-up status o Dealer and distributor updates o Sales team activity o Pending enquiries o Customer feedback • Share reports with the Sales Manager on a regular basis.

Customer

Support • Handle inbound customer enquiries professionally.

- Provide basic product information and company details.




- Escalate technical or commercial enquiries to the appropriate sales personnel.
- Maintain a high level of customer satisfaction through prompt communication.

General

Responsibilities • Achieve daily and monthly call targets.

- Maintain confidentiality of customer and business information.
- Coordinate with Marketing, Sales, Dispatch, and Customer Service teams.
- Perform other sales coordination tasks assigned by management.

Required Skills &

Competencies Technical Skills • Good communication and telecalling skills.

- Experience in lead generation and customer follow-ups.
- Basic knowledge of CRM or ERP software.
- Good working knowledge of Microsoft Excel, Word, and Outlook.
- Ability to prepare reports and maintain customer databases.

Behavioral

Competencies • Excellent verbal communication skills in English, Hindi, and local language (preferred).

- Strong persuasion and negotiation skills.
- Customer-oriented approach with a pleasant telephone manner.
- Good organizational and time management skills.
- Ability to multitask and work under deadlines.
- Positive attitude and willingness to learn.
- Team player with solid interpersonal skills.
- Self-motivated and target-oriented.

Educational

Qualification • Graduate in any discipline (Bachelor's Degree preferred).

- Diploma or certification in Sales, Marketing, or Customer Relationship Management will be an added advantage.

Experience • 1–3 years of experience in Telecalling, Inside Sales, Customer Support, Sales Coordination, or Lead Generation.

- Experience in dealing with dealers, distributors, or B2B customers will be preferred.
- Experience in a manufacturing, industrial, FMCG, or building materials company will be an added advantage.

Key Performance

Indicators (KPIs) • Number of outbound calls made per day.

- Qualified leads generated.
- Follow-up completion rate.
- Dealer and distributor update completion.
- Sales team reporting compliance.
- CRM data accuracy and timeliness.
- Customer response time.
- Appointment conversion rate.
- Customer satisfaction and communication quality.
- Timely submission of daily, weekly, and monthly MIS reports

📌 Lead Generation Coordinator - English (Surat)
🏢 Discrete Circuits Private
📍 Surat