- Revenue & Market share - Deliver topline and market share through strategic and tactical planning with assigned accounts
- Account Management & Relationship Establish solid relationship with account. Timely intervene and resolve any escalations, issues to ensure smooth and effective business operations
- JBP & other tactical plans Plan and deliver Joint Business plan of assigned accounts with favorably negotiated terms, with account specific initiatives for promotions and other activations to support sales growth. Ensure periodic performance review on business progress.
- Internal stakeholder supply chain and operations liaison – Forecasting, PO process, stock allocation and supplies – sustain benchmarked account serviceability, fill rates, maintain MOP, resolution of customer issues etc.
- Assortment management – Review assortment with account quarterly, plugin gaps against region X category level, analyze performance. Monitor market trends, competitor activities to identify opportunities.
- Profitability management for account – Manage overall spends and devise interventions to improve the ROI of spends
- NPIs and launches - Plan New product launches and develop sustained business through it for the assigned accounts with long term engagement plan. Monitor performances.
- Financial hygiene maintenance - Ensure on time receipt of NDCs, receivables, transaction success, invoice clearance etc. in conjunction with accounts team