We are looking for a strategic Manager – Influencer Marketing to lead influencer campaigns, drive business growth, and manage client relationships while overseeing team performance and campaign profitability.
Key Responsibilities:
- Understand brand objectives to develop and execute comprehensive influencer marketing strategies.
- Receive, decode, and lead execution of briefs and campaigns.
- Build and manage relationships with influencers, including negotiations and partnerships.
- Oversee end-to-end campaign execution, ensuring quality, timelines, and delivery.
- Drive innovative campaign ideas and proactively pitch concepts to clients.
- Monitor campaign performance and present insights on engagement, reach, and ROI.
- Manage budgets, ensuring cost-effectiveness and campaign profitability.
- Oversee invoicing,
billing accuracy, and payment follow-ups.
- Act as the primary POC for client escalations and ensure timely resolution.
- Conduct industry research to identify trends, formats, and recent opportunities.
- Lead and mentor teams, ensuring task prioritization and timely delivery across brands.
Preferred Skills:
- 4–6 years of experience in influencer/digital marketing (agency preferred).
- Strong understanding of influencer ecosystems and social platforms.
- Excellent communication, negotiation, and client management skills.
- Strategic mindset with strong pitching and presentation abilities.
- Experience in budget management and team leadership.