EVENTS & COMMUNITY SPECIALIST

Goldrush Sports Coffee

Location: Bengaluru

Experience: 2–5 years

Department: Community & Marketing

Reports to: Founder / Head of Marketing

About Goldrush

Goldrush Sports Coffee is a performance-led coffee and nutrition brand built around coffee, protein, movement and community.

We are building more than cafés—we are building a performance community through runs, Hyrox, golf, fitness, wellness and experiences that bring people together.

We are looking for an Events & Community Specialist who can turn this vision into consistently great experiences.

The Role

You will own the planning and execution of Goldrush events—from small community activations to large-scale sporting and brand experiences.

You will be responsible for creating events that people want to come back to, while growing the Goldrush community and strengthening our brand.

Key Responsibilities

- Event Planning & Execution

Plan and execute Goldrush community events, sporting events, workshops and brand activations.

Manage the complete event lifecycle: concept → planning → partners → execution → post-event analysis.

Create event calendars and ensure timely execution.

Coordinate venues, permissions, vendors, equipment, staffing, registrations and logistics.

Ensure every event delivers the Goldrush brand experience.

- Community Building

Build and actively manage the Goldrush sports and fitness community.

Develop relationships with runners, cyclists, golfers, Hyrox athletes, trainers, coaches, gyms and wellness communities.

Drive participation in Goldrush 5K runs, fitness challenges, Olympics, workshops and other community IPs.

Create mechanisms to increase repeat participation and membership.

- Partnerships & Collaborations

Identify and build relationships with:

Fitness studios

Running clubs

Gyms

Golf clubs

Sports brands





Corporate communities

Athletes and coaches

Wellness professionals

Influencers and creators

Develop mutually beneficial event partnerships and collaborations.

- Event Marketing

Work with the marketing team to promote upcoming events.

Drive registrations and participation through social media, WhatsApp, email and community networks.

Create event communication plans and basic promotional content.

Coordinate with designers and creators for event collateral.

- On-Ground Experience

Be the face of Goldrush at events.

Ensure registration, participant experience, hospitality, branding and event flow are executed perfectly.

Manage volunteers and event staff.

Handle problems calmly and quickly on the ground.

- Post-Event Analysis

Track registrations, attendance, revenue, leads, memberships and repeat participation.

Collect participant feedback.

Prepare a simple post-event report.

Identify what worked, what didn’t and how the next event can be better.

What We Are Looking For

2–5 years of experience in events, community, sports, fitness, hospitality or brand activations.

Solid project management and organisational skills.

Excellent communication and relationship-building ability.

Comfortable working with athletes, customers, vendors, brands and senior stakeholders.

Strong attention to detail.

Ability to work weekends and early mornings when events require it.

Comfortable being hands-on—you should be willing to set up,



execute and clean up when required.

Good knowledge of Bengaluru’s fitness, sports and wellness ecosystem.

Basic understanding of Instagram, WhatsApp communities and digital marketing.

Strong negotiation and vendor-management skills.

The Goldrush Mindset

We are not looking for someone who simply says:

“The event is done.”

We want someone who asks:

“Did people have an experience worth coming back for?”

You should be

Energetic

Extremely organised

Curious

People-oriented

Solution-focused

Comfortable with chaos

Passionate about sport and fitness

Obsessed with great experiences

Success Metrics

Your success will be measured by:

Number and quality of events executed

Event registrations and attendance

Repeat participation

Community growth

New memberships generated

Partnerships created

Event profitability

Customer feedback

Social media engagement

Quality of execution A Typical Week

Monday: Review previous event + analyse data

Tuesday: Plan upcoming events + partner outreach

Wednesday: Community engagement + marketing coordination

Thursday: Vendor/venue coordination + registrations

Friday: Final event preparation

Saturday/Sunday: On-ground event execution & community engagement

Why Join Goldrush?

You will have the opportunity to build some of India’s most exciting performance, sports and wellness community IPs from the ground up.

From early-morning runs to Hyrox, golf, fitness challenges and new sporting experiences, you will play a key role in building the Goldrush community.

We don’t just sell coffee.

We fuel performance.

We build community.

If you want, I can also make this into a more aggressive startup-style JD with salary, KPIs, incentives and a 90-day performance plan for hiring.

📌 Event Specialist (Bengaluru)
🏢 World On A Plate
📍 Bengaluru