Techsche Pvt Ltd is hiring a Digital Marketing Strategist with a minimum of 2 years of experience to join our team in Trivandrum.

The candidate should have robust hands-on knowledge of Digital Marketing, SEO, Social Media Marketing, Performance Marketing, Content Marketing, Email Marketing, Analytics, Lead Generation, Conversion Optimization, and Digital Strategy .

We are particularly interested in candidates who understand how to use AI tools and emerging technologies to improve marketing research, content creation, campaign performance, automation, and productivity.

Responsibilities

- Develop and implement end-to-end digital marketing strategies.
- Plan and manage SEO campaigns and organic growth initiatives.
- Conduct keyword research, competitor research, and audience research.
- Manage on-page, off-page, and technical SEO activities.
- Plan and execute social media marketing strategies.
- Develop social media content plans and content calendars.
- Plan and manage paid advertising campaigns.
- Manage Google Ads and Meta Ads campaigns and other relevant advertising platforms.
- Monitor campaign performance and optimize budgets, audiences, keywords, creatives, and bidding strategies.
- Develop content strategies for websites, blogs, social media, landing pages, and campaigns.
- Work with content and design teams to develop marketing creatives and campaigns.
- Track website traffic, leads, conversions, engagement, ROI, and other marketing KPIs.
- Use GA4, Google Search Console, advertising platforms, and other analytics/reporting tools.
- Identify opportunities to improve conversion rates and marketing ROI.
- Plan remarketing and lead-nurturing campaigns.
- Analyze competitors and identify new marketing opportunities.
- Prepare regular performance reports and actionable recommendations.
- Research and implement new digital marketing channels and trends.




- Use AI tools for marketing research, content development, SEO, analytics, automation, personalization, and campaign optimization.
- Stay updated with Google algorithm updates, advertising platform changes, social media trends, AI developments, and digital marketing best practices.
- Collaborate with sales, design, development, and content teams.

Required Skills Must-have:

- 2+ years of experience in Digital Marketing.
- Digital Marketing Strategy
- SEO
- Social Media Marketing
- Performance Marketing
- Content Marketing
- Keyword Research
- Conversion Optimization
- Competitor Analysis
- Digital Marketing Analytics
- Marketing Reporting
- AI tools for marketing

Good to have:

- Marketing Automation
- CRM/Lead Management
- Basic understanding of HTML/CSS
- Experience with AI-powered marketing tools

Candidate Profile The ideal candidate should:
- Have at least 2 years of practical digital marketing experience.
- Be comfortable working across multiple digital marketing channels.
- Understand both marketing strategy and execution .
- Have a data-driven approach to decision making.
- Be able to analyze campaign performance and identify optimization opportunities.
- Have strong communication and analytical skills.
- Be creative and proactive in developing new marketing ideas.
- Be willing to experiment with new technologies and AI tools.
- Be able to work independently as well as collaborate with different teams.
- Be comfortable working from the Trivandrum office .

Why Join Us?
- Opportunity to work across multiple areas of digital marketing.
- Exposure to strategy, performance marketing, SEO, content, analytics, and AI.
- Opportunity to work on diverse digital marketing initiatives.
- Scope to experiment with emerging marketing technologies and AI tools.
- Growth-oriented work environment.

Send your updated CV/resume to: [email protected]

📌 Digital Marketing Strategist (Thiruvananthapuram)
🏢 TECHSCHE.PVT.LTD
📍 Thiruvananthapuram