05 Oct
|
91 AT WORK
|
Gurugram
05 Oct
91 AT WORK
Gurugram
Digital Marketing Executive | Renewable Energy
Location: Gurugram, Haryana
Employment Type: Full Time
Experience: 2–5 Years
About the Role
Our client is a growing company in the renewable and clean energy sector and is looking for a creative and hands-on Digital Marketing Executive to strengthen its online presence and brand visibility.
The candidate will be responsible for managing the company's digital channels, creating engaging visual and written content, maintaining social media presence and supporting overall digital marketing initiatives.
This is a hands-on execution role. The ideal candidate should be comfortable creating content themselves rather than only coordinating with external agencies.
Key Responsibilities
Social Media Management
- Manage the company's social media presence across platforms including LinkedIn, Instagram, Facebook and other relevant channels.
- Plan and publish regular social media content.
- Develop content calendars aligned with business and marketing objectives.
- Monitor engagement, comments and audience interactions.
- Track social media performance and provide regular reports.
- Stay updated with social media trends and identify opportunities to improve engagement and reach.
Graphic Design & Content Creation
- Create professional graphics, social media posts, banners, presentations and other digital marketing assets.
- Use Adobe Photoshop and other relevant graphic-design tools.
- Develop creative visual content aligned with the company's brand identity.
- Create promotional material for projects, products, events and campaigns.
- Convert technical/business information into simple and engaging visual content.
Website Management
- Update website content, images, banners and other digital assets.
- Coordinate with internal/technical teams for website updates and improvements.
- Ensure website content remains current, accurate and engaging.
- Identify opportunities to improve online visibility and user engagement.
LinkedIn Management
- Manage and regularly update the company's LinkedIn page.
- Develop content around projects, company developments, industry insights, achievements and announcements.
- Create engaging LinkedIn posts and supporting graphics.
- Support employee/company branding initiatives on LinkedIn.
- Monitor engagement and audience growth.
Podcast & Promotional Content
- Support the creation and promotion of podcast-related content.
- Develop promotional graphics, short-form content and social media posts for podcast episodes.
- Repurpose podcast content into posts, snippets and other digital formats.
- Coordinate the digital promotion of podcast and other marketing initiatives.
Digital Marketing
- Support overall digital marketing campaigns and online brand-building initiatives.
- Assist with campaign planning, execution and performance tracking.
- Research relevant trends, topics and content opportunities within the renewable energy sector.
- Support SEO, content marketing, email marketing and other digital initiatives as required.
- Track key digital marketing metrics and provide performance reports.
- Continuously identify new ways to improve the company's online presence and brand visibility.
Requirements
Desired Candidate Profile
- Bachelor's degree in Marketing, Digital Marketing, Communications, Media, Design or a related discipline.
- 1–2 years of hands-on experience in digital marketing and social media management.
- Strong working knowledge of Adobe Photoshop and graphic-design tools.
- Experience managing LinkedIn and other social media platforms.
- Strong content creation and visual communication skills.
- Experience with website content management.
- Good understanding of social media marketing and digital brand building.
- Good written and verbal communication skills.
- Creative mindset with strong attention to detail.
- Ability to independently plan, create and publish content.
- Ability to manage multiple marketing activities and deadlines.
Preferred Skills
- Adobe Photoshop
- Graphic Design
- Social Media Marketing
- LinkedIn Marketing
- Meta Platforms
- Facebook
- Instagram
- Website Content Management
- Content Creation
- Digital Marketing
- Brand Management
- Social Media Management
- Canva
- SEO
- Content Marketing
- Digital Campaigns
- Podcast Promotion
- Video/Short-form Content
- Analytics & Reporting
What We Are Looking For
We are looking for a creative, hands-on digital marketer who can independently take an idea from concept to published content.
The ideal candidate should be equally comfortable with designing a graphic, writing a LinkedIn post, updating website content, managing social media and promoting a podcast.
Candidates with a strong portfolio of social media posts, graphics, campaigns or other digital content will be preferred.
Benefits
• Competitive compensation based on experience and expertise
- Full-time work-from-office opportunity in Gurugram
- Opportunity to build the digital presence of a growing renewable energy company
- Work with a highly efficient and collaborative team
- Opportunity to work across social media, content, design, website and digital marketing
- Exposure to renewable energy and emerging clean-energy technologies
- Strong career progression opportunities based on performance
- Opportunity to build a strong qualified portfolio across multiple digital channels
- Leave and holidays as per applicable company and industry standards
📌 Digital Marketing Executive | Renewable Energy (Gurugram)
🏢 91 AT WORK
📍 Gurugram