05 Oct
|
Digital ROI
|
Maharashtra
05 Oct
Digital ROI
Maharashtra
Role snapshot
You'll take ownership of paid campaigns across platforms, work closely with senior marketers, and help deliver measurable results for our clients.
- Role - Digital Marketing Executive
- Location - Baner, Pune (on-site, Mon–Fri)
- Experience - 1-2 Years
- Type - Full time
About Digital ROI
Digital ROI (Digimonk Marketing Pvt. Ltd., est. 2018) is a Pune-based performance marketing agency. We grow qualified leads and online sales for 50+ brands across healthcare, solar, education, D2C e-commerce, B2B and finance.
Platform partnerships:
- Google Premier Partner
- Meta Business Partner
What we do for clients:
- Paid media: Google, Meta and LinkedIn ads.
- Creative: data-led ad copy, statics and videos.
- Landing pages: high-converting pages and funnels.
- WhatsApp automation: instant follow-ups and nurturing.
- CRM automation: lead routing and pipeline management.
- Analytics: tracking, reporting and attribution.
Roles & Responsibilities:
- Plan, launch, and independently manage paid campaigns on Google Ads and Meta Ads.
- Own campaign performance against targets for CPA, ROAS, CTR, and CPL, including budget pacing and allocation.
- Build and run structured testing frameworks across audiences, ad copy, creatives, and landing pages, and scale what works.
- Set up, audit,
and troubleshoot conversion tracking using the Google Pixel and Meta Pixel to ensure accurate data.
- Create media plans covering channel selection, budget distribution, and campaign scheduling, and recommend where to scale or cut spend.
- Prepare daily, weekly, and monthly performance reports, present insights and recommendations directly to clients, and act as a point of contact for campaign queries.
- Guide and support junior team members on campaign setup, optimization, and reporting.
Requirements:
- 1–2 years of hands-on experience independently managing paid campaigns on Google Ads or Meta Ads Manager.
- In-depth knowledge of Google Ads (Search, Performance Max, Display, YouTube) or Meta Ads Manager (Advantage+, custom and lookalike audiences).
- Strong media planning skills, with the ability to build channel-wise plans, allocate budgets, and justify spend decisions to clients.
- Confident communicator who can present performance insights and recommendations directly to clients.
- Bachelor's degree in Marketing, Business or a related field (preferred, not mandatory).
Good to Have:
- Agency or multi-client experience.
- Experience developing creative strategies for performance campaigns.
- Exposure to LinkedIn Ads, taboola or other channels
- Experience handling client communication
📌 Digital Marketing Executive (Maharashtra)
🏢 Digital ROI
📍 Maharashtra