05 Oct
|
Varistor Engineering
|
Jagatpura
05 Oct
Varistor Engineering
Jagatpura
– Digital Marketing Engineer
Experience: 1–4 Years
Employment Type: Full-Time
Location: Jagatpura, Jaipur
Job Summary :
We are looking for a Digital Marketing Engineer with a strong combination of digital marketing, analytics, technology, and automation skills. The candidate will be responsible for driving online visibility, qualified leads, campaign performance, website optimization, and marketing automation.
Key Responsibilities :
- Plan, execute, and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, etc.
- Manage SEO, technical SEO, keyword research, website and landing page optimization.
- Monitor and improve CPC, CTR, CPL, CPA, conversion rate, and ROAS.
- Implement and manage GA4, Google Tag Manager (GTM), Google Search Console, and conversion/event tracking.
- Analyze website and campaign data and prepare weekly/monthly performance reports and dashboards.
- Work on lead generation, marketing automation, CRM integration, and lead nurturing.
- Coordinate with content, design, and technical teams for landing pages, campaigns, blogs, and promotional activities.
- Identify website/SEO issues and coordinate with developers for performance and conversion improvements.
- Explore AI tools, automation, APIs, and digital marketing technologies to improve efficiency.
Required Skills :
- Google Ads & Meta Ads
- SEO & Technical SEO
- GA4, GTM & Google Search Console
- Conversion & Event Tracking
- Looker Studio / Marketing Dashboards
- Keyword Research & SEO Tools
- Landing Page & CRO Optimization
- Marketing Automation & CRM
- Basic HTML, CSS, JavaScript
- Excel / Google Sheets & Data Analysis
Preferred Skills :
- Python / SQL / JavaScript
- HubSpot, Salesforce, Zoho or similar CRM
- WordPress / CMS
- Email Marketing & Lead Nurturing
- AI-based Marketing & Automation Tools
Qualification :
Bachelor’s degree in Digital Marketing, Marketing, Computer Science, IT, Engineering, or a related field with 1–4 years of relevant experience.
Key KPIs :
- Qualified Lead Generation
- Organic Traffic & Keyword Growth
- Conversion Rate
- CPL / CAC
- ROAS & Paid Campaign Performance
- Website & Landing Page Performance
- Tracking & Data Accuracy
- Marketing Automation Efficiency
Ideal Candidate :
A data-driven, analytical, and technology-oriented digital marketer who can independently manage campaigns, SEO, analytics, tracking, automation, and website optimization.
Core Competencies:
Digital Marketing | Performance Marketing | SEO | Analytics | Marketing Automation | Data Analysis | CRO | Problem Solving | Technical Skills | Communication
Pay: ₹15,000.00 - ₹35,000.00 per month
Advantages
- Health insurance
- Provident Fund
Education:
- Bachelor's (Required)
Work Location: In person
📌 Digital Marketing Engineer (Jagatpura)
🏢 Varistor Engineering
📍 Jagatpura