Digital Marketing Engineer (Jagatpura)

Digital Marketing Engineer (Jagatpura)

05 Oct
|
Varistor Engineering
|
Jagatpura

05 Oct

Varistor Engineering

Jagatpura

– Digital Marketing Engineer

Experience: 1–4 Years

Employment Type: Full-Time

Location: Jagatpura, Jaipur

Job Summary :

We are looking for a Digital Marketing Engineer with a strong combination of digital marketing, analytics, technology, and automation skills. The candidate will be responsible for driving online visibility, qualified leads, campaign performance, website optimization, and marketing automation.

Key Responsibilities :

- Plan, execute, and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, etc.
- Manage SEO, technical SEO, keyword research, website and landing page optimization.
- Monitor and improve CPC, CTR, CPL, CPA, conversion rate, and ROAS.
- Implement and manage GA4, Google Tag Manager (GTM), Google Search Console, and conversion/event tracking.
- Analyze website and campaign data and prepare weekly/monthly performance reports and dashboards.
- Work on lead generation, marketing automation, CRM integration, and lead nurturing.
- Coordinate with content, design, and technical teams for landing pages, campaigns, blogs, and promotional activities.
- Identify website/SEO issues and coordinate with developers for performance and conversion improvements.
- Explore AI tools, automation, APIs, and digital marketing technologies to improve efficiency.

Required Skills :

- Google Ads & Meta Ads
- SEO & Technical SEO
- GA4, GTM & Google Search Console
- Conversion & Event Tracking




- Looker Studio / Marketing Dashboards
- Keyword Research & SEO Tools
- Landing Page & CRO Optimization
- Marketing Automation & CRM
- Basic HTML, CSS, JavaScript
- Excel / Google Sheets & Data Analysis

Preferred Skills :

- Python / SQL / JavaScript
- HubSpot, Salesforce, Zoho or similar CRM
- WordPress / CMS
- Email Marketing & Lead Nurturing
- AI-based Marketing & Automation Tools

Qualification :

Bachelor’s degree in Digital Marketing, Marketing, Computer Science, IT, Engineering, or a related field with 1–4 years of relevant experience.

Key KPIs :

- Qualified Lead Generation
- Organic Traffic & Keyword Growth
- Conversion Rate
- CPL / CAC
- ROAS & Paid Campaign Performance
- Website & Landing Page Performance
- Tracking & Data Accuracy
- Marketing Automation Efficiency

Ideal Candidate :

A data-driven, analytical, and technology-oriented digital marketer who can independently manage campaigns, SEO, analytics, tracking, automation, and website optimization.

Core Competencies:

Digital Marketing | Performance Marketing | SEO | Analytics | Marketing Automation | Data Analysis | CRO | Problem Solving | Technical Skills | Communication

Pay: ₹15,000.00 - ₹35,000.00 per month

Perks

- Health insurance
- Provident Fund

Education:
- Bachelor's (Required)

Work Location: In person

📌 Digital Marketing Engineer (Jagatpura)
🏢 Varistor Engineering
📍 Jagatpura

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