Role: Business Development Executive (BDE)

Employment Type: Full-Time

Experience: 2–5 Years Preferred

Industry: IT Services / Software Development / AI & Digital Solutions

Reporting To: Senior Business Development Executive / Sales Lead

About Aureus Web Creation

Aureus Web Creation is a technology services company delivering custom software solutions for businesses across India and international markets.

Our capabilities include web and mobile application development, AI/ML and Generative AI solutions, computer vision, SaaS platforms, backend engineering, cloud and DevOps, automation, enterprise applications, and dedicated technology teams.

As we expand our global business-development function, we are looking for an ambitious Business Development Executive who can build new client relationships, generate qualified opportunities, and progressively develop into an independent deal owner.

Role Objective The BDE will be responsible for generating and developing new business opportunities for Aureus.

This is not purely a lead-generation role.

The selected candidate will initially focus heavily on prospecting, outreach, qualification and meeting generation while working alongside senior business-development and technical leadership.

As the candidate develops, they will progressively take responsibility for discovery, proposal coordination, commercial conversations, negotiations and independent deal closure.

The long-term objective is to develop the BDE into an independent revenue owner capable of managing opportunities from initial prospecting through closure.

Key Responsibilities1. New Business Prospecting

- Research and identify potential clients across selected domestic and international markets.
- Build structured lists of target companies matching Aureus's Ideal Customer Profile.
- Identify relevant decision-makers including Founders, CEOs, CTOs, CIOs, Product Heads, Engineering Heads and Digital Transformation leaders.
- Maintain a continuously growing database of qualified target accounts.

2. Multi-Channel Outbound Execute structured business-development campaigns through:

- LinkedIn and LinkedIn Sales Navigator
- Personalized cold emails
- Cold calling
- Direct messaging
- Referrals and professional networks
- Relevant online communities and platforms

Outreach should be personalized according to the prospect's business, industry and potential technology requirements rather than relying entirely on generic bulk messaging. 3. Intent-Based Lead Identification

Actively identify companies demonstrating potential buying signals, including:

- Looking for software-development partners
- Seeking AI/ML or automation vendors
- Hiring technology teams
- Launching new digital products
- Raising funding
- Expanding engineering capabilities
- Looking for outsourcing or staff-augmentation partners
- Posting vendor/technology requirements

Respond quickly to high-intent opportunities with relevant Aureus capabilities and case studies. 4. Lead Qualification

Conduct initial qualification to understand:

- Business requirement
- Problem the prospect is trying to solve
- Expected solution
- Project urgency
- Decision-making process
- Indicative budget where possible
- Expected timeline
- Existing technology/vendor situation
- Potential engagement size

Ensure that senior business and technical teams spend their time primarily on meaningful opportunities. 5. Meeting Generation





- Convert qualified conversations into discovery meetings.
- Coordinate meetings between prospects, senior business-development personnel and technical/pre-sales stakeholders.
- Prepare a short account brief before key meetings covering the company, decision-maker, requirement, previous conversations and potential opportunity.

6. Discovery & Opportunity Ownership Initially shadow senior team members during client discovery meetings.

Progressively

- Participate actively in discovery calls.
- Conduct initial business discovery independently.
- Understand and document client requirements.
- Coordinate technical discussions.
- Maintain ownership of the opportunity after the first meeting.
- Ensure clear next actions after every client interaction.

The BDE should remain involved throughout the complete sales cycle rather than simply handing leads to another team member. 7. Proposal & Pre-Sales Coordination

Work closely with senior business-development and technical leadership to:

- Translate client requirements into clear internal briefs.
- Coordinate effort estimation and solution preparation.
- Select relevant case studies and credentials.
- Support preparation of proposals and Statements of Work.
- Ensure proposals are delivered within agreed timelines.
- Coordinate follow-ups after proposal submission.

Technical architecture and complex solutioning will be handled by the appropriate technical stakeholders. 8. Follow-Up & Pipeline Management

Own systematic follow-up for assigned prospects and opportunities.

Maintain clear visibility of

Lead → Qualified Lead → Discovery → Solutioning → Proposal → Negotiation → Closure

Every active opportunity should have a clearly defined next action.

9. Commercial & Negotiation Development

Initially observe senior team members during pricing and negotiation discussions.

Over time, develop the ability to:

- Present commercial proposals.
- Handle common objections.
- Discuss engagement models.
- Negotiate within approved commercial boundaries.
- Independently close smaller opportunities.

The role is designed to progressively develop into independent ownership of larger opportunities. 10. Partnerships

Identify potential

- Technology partners
- Digital agencies
- Consulting companies
- Referral partners
- White-label development partners
- Offshore engineering partnerships

Initiate conversations and escalate meaningful partnership opportunities to senior leadership. 11. CRM & Sales Discipline

Maintain accurate records of

- Accounts
- Contacts
- Communication history
- Lead source
- Requirements
- Opportunity value
- Sales stage
- Probability
- Expected closure
- Next action
- Follow-up dates

CRM hygiene is a mandatory part of the role. 12. Market Intelligence

Continuously provide insights regarding

- Prospect requirements
- Market demand
- Competitor positioning
- Common objections
- Pricing expectations
- Emerging technology requirements
- Industries showing strong demand
- Reasons for lost opportunities





These insights will be used to improve Aureus's sales strategy and positioning.

Performance Indicators

Performance will be evaluated across the complete sales funnel rather than simply the number of messages sent.

Key indicators will include

- Quality target accounts identified
- Meaningful prospect conversations
- Qualified meetings generated
- Sales-qualified opportunities created
- Qualified pipeline value generated
- Opportunities reaching proposal stage
- Proposal value
- Conversion rate
- Business closed
- Revenue contribution
- Follow-up discipline
- CRM accuracy

High outreach volume is expected, but quality of pipeline and commercial outcomes will take priority over vanity activity metrics. First 90 DaysFirst 30 Days

- Understand Aureus's services, portfolio and case studies.
- Learn target customer profiles.
- Understand existing sales processes.
- Shadow senior discovery and sales calls.
- Begin structured prospecting and outreach.
- Become comfortable explaining Aureus's core capabilities.

Days 31–60

- Independently manage prospecting and follow-ups.
- Generate qualified discovery meetings.
- Conduct basic lead qualification.
- Participate actively in discovery conversations.
- Develop a measurable qualified pipeline.

Days 61–90

- Conduct initial discovery conversations independently where appropriate.
- Own assigned opportunities and follow-ups.
- Work directly with technical stakeholders during solutioning.
- Participate in proposal and commercial discussions.
- Begin developing smaller opportunities toward closure.

Ideal Candidate We are looking for someone who is:

Ambitious: Wants to become a revenue owner rather than remain only a lead-generation executive.

Resilient: Comfortable with rejection, cold outreach and persistent follow-ups.

Articulate: Solid written and spoken English with the ability to communicate professionally with senior executives.

Commercially Curious: Interested in understanding how businesses make technology purchasing decisions.

Technically Curious: Does not need to be an engineer but should be willing to understand software development, AI, SaaS, cloud and other technology concepts.

Accountable: Takes ownership of opportunities and does not wait for constant instructions.

Research-Oriented: Can understand a company before approaching its decision-makers.

Organized: Maintains excellent CRM and follow-up discipline.

Adaptable: Comfortable engaging prospects across different industries, cultures and international markets.

Preferred Experience

- 2–5 years of B2B business-development or technology-sales experience.
- Previous exposure to IT services, software development, SaaS, AI, cloud, digital transformation or technology consulting is preferred.
- Experience with LinkedIn Sales Navigator, cold email campaigns, CRM systems and cold calling is desirable.
- Experience communicating with international prospects will be an advantage.

What Success Looks Like The long-term measure of success in this role is not simply: "How many leads did you generate?"

It is

"Can you build a pipeline, develop client relationships, work effectively with technical/pre-sales teams, and progressively convert opportunities into revenue for Aureus?"

We are looking for someone who wants to grow with Aureus and develop into an independent business-development and revenue leader.

📌 Business Development Executive (Gurugram)
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