Job Description:

- E-Com (Amazon, Flipkart, Meesho, Myntra)

- Plan, launch and optimise Sponsored Products, Sponsored Brands, Sponsored Display and

- Flipkart PLA / PCA campaigns across the portfolio.

- Run keyword research, search-term harvesting, negative targeting and bid management at ASIN / FSN level.

- Manage budgets against ACoS, TACoS and ROAS targets, and shift spend daily based on performance and inventory.

- Plan and execute ad strategy for sale events (Prime Day, Big Billion Days, Great Indian Festival,

- monthly sale days).

- Support current product launches with launch campaigns, ranking pushes and review-velocity

- coordination.

- Run competitor analysis on share of voice, pricing and keyword overlap.

- Q-Com (Flipkart Minutes, Amazon Now; Blinkit, Zepto, Instamart )

- Set up and optimise Q-Com ad campaigns,



accounting for dark-store stock, pincode coverage

- and time-of-day demand.

- Work with catalog and ops to make sure ads only run where stock is live, avoiding wasted spend

- on out-of-stock locations.

- Test what drives impulse conversion: pricing, pack sizes, bundles, banner and listing placements.

- Reporting and collaboration

- Maintain daily and weekly performance trackers (WoW, MoM) and flag issues with a clear

- diagnosis and action.

- Work closely with growth leads, catalog, pricing and NPD teams so ads, listings and stock move

- together.

- Document what works into playbooks the wider team can reuse.

📌 Performance Marketing Specialist (India)
🏢 Acme Services Private
📍 India