06 Oct
|
Simplilearn
|
Bengaluru
06 Oct
Simplilearn
Bengaluru
About Simplilearn
Simplilearn is a globally recognized online learning platform offering industry-relevant certifications and career-aligned learning paths in GenAI, machine learning, data science, cloud computing, cybersecurity, business analysis, digital marketing, and more. Collaborating with top universities and Fortune 500 companies, it delivers expert-led live classes, hands-on projects, and interactive training to equip learners with job-ready skills.
With a curriculum co-created by leading institutions and industry pioneers, Simplilearn provides real-world case studies and 24/7 support, ensuring an immersive learning experience. Since 2009, it has empowered over 15 million learners, with 85% reporting growth opportunities.
The Role
We're looking for a sharp, performance-driven copywriter who's equal parts storyteller and strategist, with AI built into how they work. This is a role for someone who loves crafting high-converting copy, thrives on big ideas, and is comfortable moving from a snappy ad headline to a full-funnel CRM sequence without losing your voice or your edge.
You'll work closely with performance marketers, designers, video editors, and the CRM team, owning the creative output end-to-end, from ideation to iteration. You will lead the content marketing for performance campaigns and program launches, and be trusted to bring fresh ideas, refine copy based on feedback, and ensure your work aligns with the brief, brand voice, and business goals.
What You'll Do
Performance Copywriting
• Write high-converting ad copy and video scripts for Meta (Facebook/Instagram), designed to capture leads
• Write and continuously optimize Google Search ad copy to improve CTR and search intent alignment
CRM & Email
• Own all CRM copy: automated email sequences, lead-nurture campaigns, and lifecycle messaging
• Maintain and evolve brand copy guidelines across the marketing org
Webinars
• Write landing page copy for webinar registrations that drives sign-ups
• Craft pre-w
📌 Manager - Content Marketing (Bengaluru)
🏢 Simplilearn
📍 Bengaluru