Job Description
Department: Sales
n Job Type: Full-Time
n Experience: 3–5 Years
Job Summary nWe are looking for an experienced and target-oriented Channel Sales Manager to develop and manage our dealer and distributor network and drive sales growth across assigned markets.
n Candidates with relevant Channel Sales experience in the mattress industry will be preferred. Experience in the furniture, home furnishing, or related consumer-product industry will also be considered.
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n The ideal candidate should have strong experience in channel sales, dealer and distributor management, market development, and achieving sales targets. The candidate should also have a good understanding of dealer networks, retail markets, and territory development.
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Key Responsibilities n
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- Develop and maintain strong relationships with dealers, distributors, retailers, and channel partners.n
- Identify and onboard new dealers and distributors to expand the company‘s network.n
- Achieve monthly, quarterly, and annual sales targets through effective channel management.n




- Drive both primary and secondary sales across assigned territories.n
- Develop and implement channel sales plans to increase market reach and revenue.n
- Regularly visit dealers, distributors, retailers, and key customers to understand market requirements.n
- Monitor dealer and distributor performance and take necessary actions to improve sales.n
- Identify new market opportunities and expand the company‘s presence in existing and current territories.n
- Ensure proper product availability and visibility across the channel.n
- Coordinate with dealers and distributors regarding orders, stock availability, pricing, schemes, promotions, and payments.n
- Work closely with sales, marketing, logistics, and accounts teams to ensure smooth order execution and customer service.n
- Track competitor activities, market trends, pricing, and customer preferences.n
- Prepare regular sales reports, forecasts, market u

📌 Channel Sales Manager (Ernakulam)
🏢 BBP INDIA
📍 Ernakulam