Digital Marketing & Content Executive – AI/SaaS Products

Location: Pimple Saudagar, Pune

Work Mode: Work from Office

Experience: 2+ Years

Salary: As per market trends

Employment Type: Full-time

About the Role

We are looking for a creative and result-oriented Digital Marketing professional with experience in software/SaaS/IT product marketing.

The candidate will be responsible for growing our digital presence, creating video content, managing social media and YouTube, and generating qualified leads and customer growth.

Key Responsibilities
Plan and execute digital marketing campaigns for software and AI products.
Create, record, edit and publish Reels, Shorts and YouTube videos.
Manage Instagram, YouTube, LinkedIn and other social media channels.
Develop content calendars, posts, creatives and engaging product content.
Manage and grow YouTube channels and Instagram presence.
Run and optimize Google, Meta and LinkedIn campaigns.
Support SEO, website content and lead-generation activities.
Track digital marketing performance, leads, engagement and conversions.
Research competitors,



trends and current opportunities for customer acquisition.
Convert product features into compelling customer-focused content.

Must Have
2+ years of Digital Marketing experience
Experience with Software/SaaS/IT product marketing
Hands-on experience in Instagram & YouTube
Video shooting and editing skills
Knowledge of Canva, CapCut/Premiere Pro or similar tools
Basic knowledge of Google Ads, Meta Ads and SEO
Positive English communication and content-writing skills
Solid understanding of digital lead generation

Preferred

Experience in AI, SaaS, HRTech, Recruitment Technology or B2B software marketing will be an advantage.

What We Are Looking For

A person who can independently take an idea from:

Idea → Content → Video → Publishing → Promotion → Leads → Customer Growth

Candidates are requested to share their portfolio, Instagram/YouTube work and examples of videos they have personally created/edited.

Pay: From ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing & Content Executive Pune
🏢 AgileWaters
📍 Pune