Core Responsibilities:
Brand Performance & Analytics
Analyze brand-level KPIs including traffic, conversion, AOV, content engagement, inventory performance, and returns to identify performance trends and opportunity areas.
Independently extract and compile performance data using SQL, Excel, and web analytics tools to support brand diagnostics and opportunity identification.
Leverage inputs from CSAT, reviews, Q&A;, and competitive insights to recommend improvements to the online customer experience.
Provide accurate reporting and insights across the digital channel related to content, product information, assortment gaps, and competitive positioning.
Support optimization of cross-sell, up-sell, and bundling strategies using data-driven analysis.

Strategic Brand Partnership
Act as a key point of contact for assigned brand(s) regarding online SKU presentation and performance reporting.
Contribute to presentations with supplier and merchandising partners by preparing insights, analysis, and supporting materials.
Support execution of strategic initiatives by aligning data insights with merchant and supplier priorities.

Operational Execution & Cross-Functional Leadership
Ensure recent and promotional items are optimized by validating data accuracy and monitoring performance.




Assist in creating project plans and align with cross-functional teams to drive execution of assortment updates and content enhancements.
Identify customer experience improvement opportunities across search, browse, and product content presentation.

I. Required Skill Set

Technical Skills (Advanced Application)
Advanced Excel proficiency
Hands-on knowledge of SQL for data extraction and diagnostics
Experience with Adobe Analytics or comparable web analytics platforms
Experience with data visualization tools (Tableau, Power BI, or similar)
Solid KPI development, funnel analysis, and root cause analysis capability

Functional Skills
E-commerce and digital merchandising expertise
Vendor management and supplier relationship leadership
SEO and online content optimization knowledge
Structured problem-solving and data-driven decision making
Project planning and cross-functional execution

Leadership & Soft Skills
Executive-level communication and presentation skills
Ability to translate analytics into explicit business narratives
Strong stakeholder management and influence skills
Proven ownership mindset with measurable results
Ability to lead effectively in energetic environments

📌 Brand Advocate Bengaluru
🏢 Lowe's
📍 Bengaluru