We are looking for a Digital Marketing Specialist with 2+ years of experience, with strong expertise in Performance Marketing and a proven ability to plan, execute, optimize, and scale digital campaigns.

The ideal candidate should be data-driven, creative, and comfortable taking ownership of campaigns from strategy to performance analysis.

Key Responsibilities:
Plan and execute performance marketing campaigns across Google Ads, Meta Ads, and other relevant platforms
Manage campaigns focused on lead generation, conversions, sales, and ROI
Monitor campaign performance, analyze key metrics, and continuously optimize campaigns
Perform audience research, competitor analysis, keyword research, and campaign planning
Create and test different ad creatives, copies, audiences, and landing pages
Manage campaign budgets effectively and work toward improving ROAS, CPL, CPA, CTR, and conversion rates
Track and analyze campaign data using tools such as Google Analytics, Google Tag Manager, and platform analytics
Prepare regular performance reports and provide actionable insights
Work closely with the content, design, and development teams to improve campaign performance
Stay updated with the latest digital marketing trends, advertising platforms,



and optimization techniques

Requirements:
2+ years of professional experience in Digital Marketing
Strong expertise in Performance Marketing
Hands-on experience with Google Ads and Meta Ads
Valuable understanding of conversion funnels, lead generation, remarketing, and audience targeting
Strong analytical and problem-solving skills
Ability to understand campaign data and make decisions based on performance
Experience with Google Analytics / GA4 and Google Tag Manager is preferred
Positive communication and reporting skills
Ability to independently manage campaigns and meet performance targets

Preferred:
Experience in managing multiple campaigns, working with different industries, and scaling campaigns while maintaining efficient acquisition costs.

What We Offer:
Prospect to work on real-world digital marketing campaigns
Growth-oriented work workplace
Opportunity to work closely with a technology and creative team
Career growth based on performance and contribution

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:
Flexible schedule

Work Location: Hybrid remote in Calicut, Kerala

📌 Digital Marketing Specialist Kozhikode
🏢 inta solutions
📍 Kozhikode