Description

External Job Description

Business objectives

• Identify, index and review market potential for Admixtures products in Project Sales

• Create a pipeline of projects Pvt and Govt and RMCs for admixture sales

• Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers

• Coordinate with Concrete Technologist to conduct trials in time or troubleshoot issues on sites

• Commercial negotiations with decision makers to clinch orders

• Focus on product mix and ensure product addition in Basic Order Quantity BOQ of the site

• Coordinate with supply chain to ensure timely delivery on site

• Ensuring timely collection of payments from distributor

Technical Assistance

• Provide technical assistance pre and post sales at the project sites related to Admixtures products

• Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence

Market Development

• Detailed competition mapping and awareness of their progress on a site to site basis

• Identify and engage with set of medium to large RMCs, consultants etc for the purpose of market expansion and upgradation





• Build long term relationship with the identified set of stakeholders through regular product training and in office assistance

• Brief about products and systems with Specifiers and Consultants to generate business

Training

• Identify and support RMCs and clients on practical application of Admixture products at regular intervals

• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence

• Assist Marketing function in conducting product trials and building inferences on APL product strength vis-a-vis products in the market

• Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives

• Integrate with Research and Technology function for new product development based on feedback of product trends in the market

• Value Target for Admixtures Products in Project Sales

• Minimum product level value targets

• Stakeholder level value targets

• Product training plan compliance

Role: Direct Sales Executive

Industry Type: IT Services & Consulting

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: Retail & B2C Sales

📌 EXECUTIVE N - SALES ENGG - ADMIXTURES - VISHAKAPATNAM (India)
🏢 Asian Paints
📍 India