Company Description WorksDelight Inc. is an IT services, consulting, and business solutions organization that focuses on delivering accurate and high-quality results for global businesses. The company specializes in UI/UX and web development, creating creative, attractive, and efficient websites and applications for clients across industries. WorksDelight uses a consultative, industry-based approach to help organizations envision, build, and operate more innovative and productive businesses. Its global team of innovators is recognized for excellence in software development and delivers solutions that set a benchmark in the market. For more information about the company and its services, visit www.worksdelight.com.

Job Description:
We are looking for an Email Marketing Specialist to plan, execute, and optimize email campaigns for our B2B/SaaS audience. The ideal candidate should have strong email marketing, copywriting, automation, and campaign analysis skills.
Key Responsibilities
• Plan and execute email marketing campaigns and newsletters.
• Create engaging email content, subject lines,



and CTAs.
• Manage email lists, segmentation, and lead-nurturing campaigns.
• Set up and manage automated email workflows.
• Monitor campaign performance including open rates, CTR, conversions, and bounce rates.
• Conduct A/B testing and optimize campaigns for better results.
• Collaborate with Sales and Marketing teams for lead generation and nurturing.
• Maintain email deliverability and database hygiene.
• Prepare campaign performance reports and insights.

Requirements
• 2–4 years of experience in Email Marketing.
• Hands-on experience with HubSpot, Mailchimp, Brevo, Klaviyo, or similar tools.
• Strong copywriting and communication skills.
• Good understanding of email automation, segmentation, and analytics.
• Experience with B2B/SaaS marketing will be an advantage.
• Knowledge of email deliverability, SPF, DKIM, and DMARC is a plus.

Work Location: In person

📌 Email Marketing Specialist (India)
🏢 WorksDelight
📍 India