• Primary skills:Technology->Digital Marketing->Adobe Campaign

Key Responsibilities:

• Develop, configure, and maintain campaigns and workflows using Adobe Campaign and IBM Campaign to support digital marketing initiatives.
• Build and manage audience segmentation, targeting logic, and campaign rules aligned to business requirements.
• Implement and optimize end-to-end digital campaign execution, ensuring accuracy, timeliness, and consistency across runs.
• Collaborate with stakeholders to gather requirements, translate them into technical designs, and deliver reliable campaign solutions.
• Perform testing, troubleshooting, and production support for campaign deployments, resolving issues and preventing recurrence.
• Monitor campaign outputs and platform performance, ensuring data quality, deliverability readiness, and operational stability.
• Maintain documentation for workflows, configurations, and operational runbooks to support repeatable delivery and audits.
• Contribute to continuous improvement by identifying automation opportunities and optimizing existing campaign processes.
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📌 Adobe Campaign Developer (Chennai)
🏢 Infosys
📍 Chennai