Manage Google Ads campaigns for hair transplant, hair treatment and skin treatment.
Manage Meta Ads on Facebook & Instagram.
Generate qualified leads for Big Derma Kolkata & Berhampore.
Create and optimize campaigns for WhatsApp, calls and consultation bookings.
Keyword research, audience targeting and competitor analysis.
Manage remarketing campaigns.
Track CPL, CTR, conversion rate, ROAS and lead quality.
Set up/monitor Google Analytics, Google Tag Manager, conversion tracking and Meta Pixel/CAPI where applicable.
Regularly test different creatives, offers, audiences and landing pages.
Coordinate with the creative/content team for ad creatives and videos.
Prepare weekly/monthly performance reports.
Reduce irrelevant/spam leads and improve qualified consultation leads.
Work closely with the calling team to identify which campaigns are producing actual patients.

Preferred experience

1–3+ years of hands-on experience in:
Google Ads
Meta Ads
Lead-generation campaigns
Healthcare / aesthetic / dermatology / hair-transplant marketing is a major advantage

Pay: ₹12,000.00 - ₹17,000.00 per month

Perks:
Cell phone reimbursement

Work Location: In person

📌 Performance Marketing Executive – Google Ads & Meta Ads Kolkata (India)
🏢 Big Derma Skin & Hair clinic
📍 India