We are building YOU Skincare, a premium D2C skincare brand selling across our own website and leading e-commerce marketplaces. We are looking for someone who can take end-to-end ownership of digital and e-commerce marketing, with a robust focus on sales and profitable growth.

Responsibilities
Manage and optimize Meta Ads (Facebook & Instagram)
Plan performance campaigns focused on CAC, ROAS, conversions & revenue
Develop creative testing strategies — hooks, UGC, reels, static ads & offers
Support growth across Shopify, Amazon, Flipkart & Myntra
Plan marketplace promotions, campaigns and visibility opportunities
Monitor sales, traffic, conversion rates and advertising performance
Identify winning products/creatives and scale them
Coordinate with designers/video editors for performance creatives
Improve product pages, offers and conversion funnels
Prepare clear daily/weekly performance reports and action plans
Take ownership of marketing execution rather than waiting for instructions

Requirements
Experience in D2C/e-commerce or performance marketing
Hands-on knowledge of Meta Ads Manager
Understanding of Amazon/Flipkart/Myntra marketing preferred




Knowledge of Shopify and e-commerce funnels
Solid understanding of CAC, ROAS, CTR, CPC, conversion rate & AOV
Creative mindset with understanding of UGC/reel-style advertising
Beauty/skincare experience is an advantage
Must be analytical, proactive and comfortable taking ownership

Salary: ₹18,000–₹23,000/month, or based on relevant experience and capability. Performance incentives can be linked to measurable growth.

Job Types: Full time, Permanent

Pay: ₹18,000.00 - ₹23,000.00 per month

Application Question(s):
Which D2C/e-commerce brands have you personally worked on? Mention the platforms you handled (Meta, Shopify, Amazon, Flipkart, Myntra, etc.) and your exact responsibilities.
What is the highest monthly Meta Ads budget you have personally managed, and what CAC/CPA and ROAS did you achieve? Please mention actual numbers.
If you join YOU Skincare, what would be your first 30-day plan to increase sales across Meta Ads, our website and marketplaces? Briefly explain your priorities.

Work Location: Hybrid remote in Chandigarh, Chandigarh

📌 E Commerce & Performance Marketing Executive Chandigarh
🏢 YOU Skincare
📍 Chandigarh