Job description:
Black Rock Digital Marketing Agency is seeking a Senior Paid Ads Performance Manager (Google & Meta Ads).
Its a Full-time Remote Position
Shift : 6:30 PM - 3:30 Am IST
Monday- Friday
Should be Comfortable with Time Doctor Application.
Salary : Up to ₹70k (based on experience and performance expertise)
Overview (Night Shift)
Must Have (Mandatory):

- 6+ years of hands-on Google Ads and Meta Ads campaign management
- Proven experience reducing CPA / CPL and improving ROAS
- Experience managing medium to high monthly ad budgets
- Strong expertise in campaign structuring, bidding strategies, audience targeting, and A/B testing
- Hands-on experience with GA4, GTM, conversion tracking, and pixel implementation
- Candidates must have directly managed campaigns inside Google Ads Manager / Meta Ads Manager

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- We are seeking a PPC (Pay Per Click) Manager to plan and run PPC campaigns for clients. You will be also required to track and manage our paid search budgets.
- Your main objective should be to ensure that our PPC ads and promotion endeavours have the most astounding return on investment (ROI.)
- We truly believe that this is a once-in-a-lifetime opportunity for the right candidate - a chance to work with an aspirational brand and a product that is loved by everyone the world over.!

Responsibilities:

- Strategize, execute, and optimize paid advertising campaigns across multiple search engines and platforms, including Search and Display, for 20+ client accounts.
- Own lead generation strategy and performance,



ensuring consistent growth in qualified leads while maintaining cost efficiency and ROI.
- Manage multiple client accounts with varying budgets, many ranging between $10,000–$15,000 per month, ensuring budget pacing, efficiency, and scalability.
- Develop short-term and long-term PPC strategies and account roadmaps aligned with client business goals and lead targets.
- Conduct advanced keyword research (discovery, expansion, and intent-based targeting) to drive high-quality lead acquisition.
- Review, test, and optimize ad copy, extensions, landing pages, and CTAs to improve lead quality, conversion rates, and CPL.
- Analyze website and landing page performance metrics (conversion rate, bounce rate, user behavior) and collaborate with internal teams to improve lead conversion.
- Oversee and optimize lead funnels, including form submissions, call tracking, CRM integrations, and conversion tracking accuracy.
- Identify opportunities to increase managed ad spend and departmental revenue through performance improvements, upsells, and account expansion.
- Monitor, analyze, and report on key performance indicators such as leads, CPL, ROAS, CTR, conversion rate, and quality score, providing actionable insights and recommendations.
- Drive innovation and best-practice implementation in PPC and lead generation,



sharing insights with team members and senior leadership.
- Stay up to date with industry trends, platform updates, competitive landscapes, and emerging lead generation strategies and tools.

Requirements

- Bachelor’s degree in Marketing, Business, or a related field.
- 6+ years of proven experience in PPC / paid media, preferably within an online marketing agency.
- Strong experience managing and strategizing lead generation campaigns across Google Ads, Bing, and Meta (Facebook/Instagram).
- Hands-on experience with automation tools, bid strategies, and large-budget account management.
- Proficiency in Google Analytics and Google Tag Manager; experience with CRM systems and lead attribution models is a plus.
- Strong performance marketing and paid acquisition optimization experience
- Excellent analytical, communication, and problem-solving skills with the ability to manage multiple priorities under pressure.
- Google Ads certification preferred.

Job Types: Full time, Permanent

Pay: Up to ₹70,000.00 per month

Benefits:

- Health insurance
- Provident Fund
- Work from home

Application Question(s):

- If hired how soon can you join ?
- Please mention campaign budget handled and measurable performance results (CPA / ROAS / Leads growth) .

(Mandatory)

- Have you read the Job Discription carefully ?

Are you ready to join in the offered salary range.

- Are you comfortable with Time Doctor Application?

Are your ready to work under camera Surveliance during the working hours ?

Experience:

- Google Ads: 8 years (Required)

Shift availability:

- Night Shift (Required)

Work Location: Remote

📌 Senior Paid Ads Performance Manager (Google & Meta Ads)- Remote (India)
🏢 Black Rock Digital Agency
📍 India