Key Responsibilities

1. Marketing & Campaign Management

- Plan and execute digital marketing campaigns around seasonal collections, gifting periods, and holiday promotions.
- Coordinate influencer collaborations, from sourcing relevant fashion/lifestyle creators to managing sample logistics and tracking campaign deliverables.
- Oversee email marketing newsletters to engage our existing customer database with product styling tips and exclusive offers.
- Basic editing of photos and videos using tools like Canva, Adobe Photoshop/Lightroom, CapCut, or InShot.
- Track and analyse weekly/monthly performance metrics (engagement, reach, traffic) to optimise content strategy.

2. Social Media Management & Strategy

- Manage and scale our brand presence across key platforms, focusing heavily on Instagram, Pinterest, Facebook, and platform listings as a jewellery brand.
- Develop and maintain an aesthetic, cohesive social media content calendar aligned with product launches, festivals, and wedding seasons.
- Engage with our community by actively responding to comments, direct messages (DMs), and mentions to build brand loyalty and assist with customer enquiries.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Okhla)
🏢 Daiorus Jewellers
📍 Okhla