Media Buying Analyst (Indore)

Media Buying Analyst (Indore)

07 Oct
|
AtomicAds
|
Indore

07 Oct

AtomicAds

Indore

Company Description: AtomicAds.ai is a fast-growing, bootstrapped, profitable, and sustainable AdTech company transforming digital advertising through technology and AI-driven solutions.

Today, 99.99% of our revenue comes from international markets, with clients across the USA, UK, Canada, Australia, and New Zealand. We are building world-class products in India that create a global impact.

With offices in Indore, Bengaluru, and the USA, we are continuing to scale while fostering a culture of innovation, ownership, and continuous learning.

Made in India. Built in Indore. Trusted Globally Role Description

What we are looking for:

We’re looking for analytical and problem-solving individuals who want to build a career at the intersection of:

Data + Technology + Business + Media Buying + Analytics

You’ll work with real advertising campaigns, campaign data, multiple advertising platforms and business metrics.You’ll learn how campaigns are set up, monitored, troubleshot and optimised while using data and technology toimprove performance.This role is particularly suited for graduates from Engineering, Computer Science, Data Science, Statistics,Mathematics, Economics and Business Analytics backgrounds.Prior digital marketing experience is not mandatory.

What You’ll Do:

1. Campaign Setup & Execution • Set up and QA campaigns across Google, Meta and Programmatic platforms.

- Learn and work with platforms such as DV360 and The Trade Desk

.• Implement campaign objectives, targeting, budgets, creatives and tracking requirements.
- Monitor campaign delivery and ensure campaigns run as planned.

2. Campaign Optimisation & Troubleshooting • Monitor campaign performance and identify delivery, tracking, targeting or bidding issues.

- Troubleshoot campaign and platform-related problems and identify their root causes.
- Optimise campaigns based on data, business objectives and performance KPIs.
- Make informed decisions around bidding, budgets, audiences and targeting





.• Test different strategies and measure their impact.

3. Data & Business Analysis • Analyse campaign and business data to identify trends, gaps and opportunities.

- Build reports and dashboards and turn data into actionable insights

.• Connect campaign performance with actual business outcomes.
- Use metrics such as CPA, ROAS, CTR, CPC, CPM and conversions to evaluate performance.

4. Digital Media & Programmatic • Build a strong understanding of digital advertising and media buying

- Learn how different advertising platforms and auction systems work
- Understand audience targeting, bidding, budgets, acquisition and retargeting
- Stay updated with platform changes and digital advertising trends.

5. Technology, AI & Automation • Work closely with Product, Data Science and Engineering teams

- Identify repetitive tasks and opportunities for automation
- Explore how AI can improve campaign analysis, optimisation and decision-making
- Test recent tools, technologies and platform features
- Contribute ideas to improve AtomicAds products and internal systems.

6. Account Ownership & Client Outcomes • Take ownership of assigned accounts and their overall performance

- Understand the client’s business objectives and translate them into clear campaign goals
- Take responsibility for delivering measurable results for the end client, not just executing campaigntasks
- Proactively identify opportunities, communicate challenges and take action to improve outcomes
- Work closely with internal teams to ensure campaign strategy, execution and analysis are aligned with client objectives.

7. Collaboration & Process Improvement • Work with Media Buying, Analytics, Product, Data Science, Creative and Account Management teams

- Communicate campaign insights, issues and recommendations clearly
- Identify gaps in existing workflows and suggest simpler, more efficient ways of working.
- Take ownership and proactively look for ways to improve performance and processes.

#hiring #mediabuying #analyst #businessanalyst #analysis #advertising #technology

📌 Media Buying Analyst (Indore)
🏢 AtomicAds
📍 Indore

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