Marketing Executive – Rooftop Solar / PM Surya Ghar
Location
Patna, Bihar – Field/Door-to-Door
Employment Type
Full-Time | Field Sales
We are looking for an energetic and result-oriented Marketing Executive who will work across Patna and meet residential customers door-to-door to create awareness about the PM Surya Ghar Muft Bijli Yojana and help eligible homeowners understand and initiate the rooftop solar installation process.
The Executive will be responsible for generating genuine customer enquiries, explaining the solar solution and applicable government scheme benefits, assisting customers with registration/onboarding on the official PM Surya Ghar portal, and coordinating qualified leads with the company's sales and installation team.
1. Door-to-Door Customer Visits
- Visit residential areas across assigned locations in Patna.
- Meet homeowners and identify households with suitable rooftop space.
- Understand the customer's current electricity consumption and approximate monthly electricity bill.
- Explain the benefits of rooftop solar in easy Hindi/local language.
- Identify customers who are genuinely interested in installing solar.
2. PM Surya Ghar Scheme Awareness
Explain to customers:
- What is PM Surya Ghar Muft Bijli Yojana.
- Who may be eligible to apply.
- How rooftop solar can reduce electricity expenses.
- How the government subsidy works, subject to applicable government rules and eligibility.
- Basic information about on-grid solar systems.
- Net-metering process.
- Financing/loan options, where applicable.
- Approximate system sizes such as 2 kW, 3 kW, 5 kW, based on customer requirements.
Important: The Executive must not promise subsidy approval, loan approval, guaranteed savings or a fixed government benefit unless officially applicable to the customer's case.
? 3. Customer Onboarding
The Executive will assist eligible/interested customers with:
- Creating/registering the customer's application on the official PM Surya Ghar portal.
- Entering the customer's basic information accurately.