• Identify and pursue new business opportunities across the Horeca segment — hotels, restaurants, catering companies and institutional buyers.

• Generate qualified leads through cold calling, field visits, local market research and referrals.

• Approach prospective clients, understand their sourcing/procurement requirements and pitch the relevant product range.

• Prepare and present proposals, rate cards and quotations tailored to each prospect.

• Negotiate terms and close new client accounts in line with company credit and pricing policy.

• Own the new-client onboarding process end to end — account setup, credit approval, rate card assignment and first-order coordination.

• Coordinate with billing, store/godown and dispatch teams to ensure the new client's first few orders are processed and delivered smoothly.

• Maintain an organized pipeline and visit log of prospective Horeca clients, tracking status from first contact to conversion.

• Monitor local market trends, competitor activity and pricing to sharpen the current-client pitch.

Maintain accurate records of prospecting activity, client interactions and conversions; share regular reports with the Owner.

📌 Sales Manager (Kozhikode)
🏢 MURALI BRAND OUTLET
📍 Kozhikode