Zulu is a fast-commerce platform for affordable everyday products, tailored for value-conscious India. We are reimagining how everyday products are discovered and delivered through a highly efficient, inventory-led model focused on speed, affordability, and convenience.

We are looking for a Lead – Food FMCG to build and manage our food FMCG category across sourcing, vendor management, assortment, pricing and supply operations.

This is a hands-on role for someone who understands the FMCG ecosystem and has experience working closely with brands, distributors, manufacturers, wholesalers or regional suppliers.

You will be responsible for identifying the right products and vendors, negotiating commercials, building the assortment and ensuring consistent supply of high-velocity products.

The ideal candidate should be comfortable working in a fast-paced, unstructured environment and should have solid category and vendor management skills.

What You’ll Do

Category & Assortment Management

- Build and manage the Food FMCG assortment across relevant everyday consumption categories
- Identify high-frequency, high-velocity products suitable for our customer base
- Evaluate products based on demand, pricing, margins, repeatability and inventory turns
- Continuously identify new products, brands and regional opportunities
- Optimize SKU mix based on customer demand and category performance

Vendor & Supplier Management
- Identify and onboard brands, manufacturers, distributors, wholesalers and regional suppliers




- Build strong relationships with existing and potential suppliers
- Negotiate pricing, margins, credit terms, MOQ and other commercial terms
- Maintain a healthy and reliable supplier pipeline
- Work closely with vendors to ensure availability and consistent supply

Sourcing & Supply Operations
- Source products at competitive prices while maintaining required quality standards
- Track availability, fill rates, lead times and procurement efficiency
- Coordinate with internal teams to ensure timely replenishment
- Identify and resolve supply-related issues
- Build simple and scalable processes for vendor onboarding and procurement

Market & Competition
- Track competitor assortment, pricing and promotions
- Identify emerging food FMCG trends and regional consumption patterns
- Develop relationships across relevant wholesale and distribution ecosystems
- Identify opportunities to source directly from manufacturers and regional suppliers

What We’re Looking For

Strong Fit

- 3–7 years of experience in FMCG category management, sourcing, procurement, vendor management, seller management or supply operations
- Experience managing Food FMCG categories and vendors
- Strong understanding of FMCG brands, distributors, wholesalers and supply ecosystems
- Experience negotiating with vendors and managing commercial terms
- Strong understanding of pricing, margins, assortment and inventory
- Comfortable working with data to make category decisions
- Ability to work in a fast-paced, execution-focused environment

📌 Lead - FMCG (Food) (Bengaluru)
🏢 Zulu
📍 Bengaluru