Company Description Adwize.io is a technology-driven advertising company powered by AI, focused on creating value for both advertisers and publishers through data-informed solutions. The company helps advertisers boost campaign performance and scale reach via precision targeting and real-time optimization. At the same time, Adwize.io enables publishers to maximize revenue with intelligent, user-first monetization strategies.
Its mission is to deliver high-impact advertising that accelerates brand performance and optimizes publisher earnings. Adwize.io collaborates closely with partners and can be reached for advertising or monetization queries at
[email protected].
Role Description The Head of Programmatic Partnerships is a full-time, in office role based in Gurugram, responsible for leading and expanding Adwize.io’s programmatic ecosystem across demand and supply partners. This role involves building and managing relationships with DSPs, SSPs, agencies, and key publisher partners, negotiating commercial terms, and ensuring mutually beneficial programmatic deals. The person in this position will oversee the end-to-end lifecycle of partnerships, including onboarding, performance reviews, troubleshooting, and optimization of inventory, yield, and campaign outcomes.
Day-to-day activities include collaborating with product and tech teams on integrations, advising on new programmatic features, monitoring marketplace health, and identifying growth opportunities.
The Head of Programmatic Partnerships will also analyze revenue data, forecast performance, and represent Adwize.io in industry discussions and meetings to strengthen its market presence.
Qualifications
- Strong expertise in programmatic advertising, including DSP/SSP ecosystems, header bidding, RTB, and yield optimization.
- Proven experience in business development or partnership management within ad tech, digital advertising, or publisher monetization.
- Ability to negotiate commercial agreements, manage complex stakeholder relationships, and drive long-term strategic collaborations.
- Advanced analytical and data interpretation skills, with proficiency in using reporting tools and dashboards to guide decisions.
- Experience working closely with product and engineering teams on integrations, APIs, and troubleshooting technical issues.
- Excellent communication, presentation, and relationship-building skills, with the ability to influence senior external and internal partners.
- Demonstrated leadership capabilities, including managing teams, setting priorities, and delivering against revenue and growth targets.
- Bachelor’s degree in Business, Marketing, Technology, or a related field; a master’s degree or MBA is a plus.
- Prior experience in AI-driven ad tech or performance marketing environments is advantageous.
- Comfort working in a fast-paced, data-driven, and collaborative environment with a strong focus on measurable outcomes.
📌 Head of Programmatic Partnerships (Gurugram)
🏢 Adwize.io
📍 Gurugram