Company: Adfactors PR | Location: Mumbai | Experience: 13-18 years

Reports to: Managing Director / Business Head

Role Summary

Lead a portfolio of client accounts and own client relationships, communication strategy, and revenue growth. The role suits a senior professional from PR, consulting, corporate communication, or journalism (technology journalism is a plus) with credibility among business leaders and media.

Preferred background: Experience handling B2B technology, start-ups, enterprise technology, corporate communication, industrials, and advocacy.

Key Responsibilities

- Client leadership: Act as strategic counsel to CXOs, CMOs, founders, and corporate communication heads. Lead planning and business reviews, and retain and grow accounts.
- Strategy and counsel: Build integrated communication plans covering media relations, thought leadership, corporate reputation, stakeholder engagement, and digital. Provide issue and crisis counsel.
- Media relations: Maintain strong relationships with business, technology, and trade journalists and editors. Oversee spokesperson programmes, launches, and event visibility.
- Thought leadership and advocacy: Develop narratives, op-eds, and POVs. Lead policy and advocacy communication, and engage industry bodies and external stakeholders.
- Start-up and enterprise engagement: Support start-ups through funding, launch, and growth communication, and enterprise clients through corporate positioning and B2B campaigns.
- Team leadership: Lead, mentor, and set KPIs for the Mumbai team. Build talent and succession.




- Business and financial management: Own portfolio revenue, profitability, billing, and collections. Contribute to annual planning.
- New business: Lead pitches and proposals, and generate leads through industry networks.
- Measurement: Ensure insightful reporting on coverage quality, share of voice, sentiment, and business impact.
- Agency visibility: Represent Adfactors PR at industry forums, awards, and speaking engagements.

Qualifications and Experience

- 13-18 years in public relations, consulting, corporate communication, or journalism
- Proven experience across B2B technology, start-ups, enterprise technology, corporate, industrials, and advocacy
- Graduate/postgraduate in Mass Communication, Journalism, Management, or a related field; an MBA is an advantage
- Proven record of managing large accounts and teams, ideally at an agency

Key Skills

- Excellent writing and editorial judgement
- Strong media and stakeholder network
- Crisis and reputation management
- CXO and founder-level client handling
- People leadership and mentoring
- Commercial acumen and P&L; ownership
- Pitching and presentation skills

KPIs

Client satisfaction and retention, portfolio revenue and profitability, recent business wins, quality of media and thought leadership outcomes, team engagement and attrition, and timely collections.

This is a leadership level role. Interested candidates can share their updated CV with Ms. Shwetha Harshwal at [email protected].

📌 Group Head (Mumbai)
🏢 Adfactors PR
📍 Mumbai