About Us The Souled Store is a homegrown youth casual-wear brand founded in 2013. Today, we are one of

India’s largest online merchandising platforms, with licensing partnerships including Disney,

Warner Bros., WWE, IPL and Viacom18 among others. We create products inspired by pop culture - superheroes, movies, TV shows cartoons—while also staying deeply rooted in evolving youth fashion and lifestyle trends. Alongside our core men’s and women’s apparel categories, we are actively expanding into new product lines such as activewear, Supima products, personal care (perfumes), footwear and backpacks.

While we began as a digital-first brand, we have steadily expanded into offline retail and currently operate 90 + stores across India, with further pan-India expansion underway.

The Souled Store was built on a simple belief: people do their best work when they love what they do. We believe work should be driven by ownership, curiosity, and leadership at every level - not just by titles. Over the years, we’ve built a team of like-minded individuals who work smart, take accountability, and grow with the business. If you resonate with our culture and want to be part of an aggressively scaling, consumer-first brand, we’d love to have you join us.

Role Overview

We are looking for an Assistant Manager - Sourcing (Denim) to support and drive the Denim sourcing function end-to-end. The role will be responsible for developing and managing the Denim vendor and mill ecosystem, supporting fabric and product development, driving costing and negotiations, and ensuring timely execution while maintaining the right balance of cost, quality and supply continuity. The ideal candidate will have hands-on experience in Denim sourcing, a good understanding of the Denim value chain, and the ability to work closely with vendors and cross-functional teams to translate product and business requirements into commercially viable sourcing solutions.

Key Responsibilities





● Support the execution of the overall Denim sourcing strategy in line with category and business requirements.

● Identify, develop and manage a strong network of Denim mills, manufacturers, laundries and suppliers.

● Drive fabric and product development, including denim constructions, washes, finishes and newness, in collaboration with Design and Merchandising.

● Manage costing, negotiations and value engineering initiatives to achieve competitive pricing and improve margins.

● Coordinate with Design, Merchandising, Planning, Production and QA to ensure smooth execution from development to bulk production.

● Track vendor performance across cost, quality, capacity, lead time and delivery, and proactively address execution challenges.

● Identify new vendors, sourcing opportunities and supplier capabilities to strengthen the

Denim category.

● Maintain strong vendor relationships and ensure timely follow-ups on development,

sampling, approvals and production.

● Support the team in maintaining sourcing processes, documentation and trackers to ensure efficient execution.

Requirement

● 5 + years of experience in apparel sourcing, merchandising or vendor management, with hands-on experience in Denim sourcing.

● Good understanding of the Denim value chain, including fabric, garment construction, washes, finishes, development and production.

● Existing network or exposure to Denim mills, manufacturers, laundries and suppliers.

● Strong understanding of costing, negotiations and vendor management.

● Good commercial and analytical acumen, with the ability to identify sourcing opportunities and resolve execution challenges.

● Experience working in a fast-paced apparel/fashion environment.

● Robust stakeholder management and cross-functional collaboration skills.

● High ownership, attention to detail, sense of urgency and strong follow-through.

● Bachelor’s degree in Textiles, Fashion, Apparel Production, Merchandising, Supply Chain or a related field.

📌 Assistant Manager- Sourcing (Denim) (Mumbai)
🏢 The Souled Store
📍 Mumbai