We have described an ideal set of expectations in the job post so even if you don't meet all the criteria immediately, we could consider you for the role as there will be an assignment and couple more interviews to arrive at the role-fit

About YAAS

Most brands rent their distribution - through performance marketing, influencers, or something they don’t own. At YAAS, we help brands build distribution they do own.

We do this by building and managing organic media IPs on Instagram and YouTube for them, end-to-end. From deciding what the IP should be and who it should serve, to branding, topics, scripting, presenting, production, editing and channel growth - we assemble dedicated teams that build these IPs like long-term media assets for brands.

Today, YAAS is a team of 300+ people building 100+ channels that collectively generate over a billion views every month. We work with brands like Coca Cola, Zerodha, Zoho, Vodafone-Idea, one8, Nothing, and a lot more.

We believe every brand will need to own its distribution - either by force or by choice. Our goal is to build the media infrastructure that makes that possible.

The Role

Every IP at YAAS is built by two leads working side by side.

The Content

Lead drives the creative side.

The Account

Manager drives everything that keeps the IP running well: the brand relationship, the team, and the operations behind it.

As an Account Manager, you'll lead the management and operations of the IPs you're responsible for, all built for enterprise clients. Your work spans five areas:

- Client relationships. You're the brand's main point of contact. You keep the relationship strong, communicate clearly and consistently, and make sure the brand always feels heard and attended to. You understand the content well enough to explain what's working, what's changing and why, so you come across as a real partner to the brand and never just a middleman.
- Reporting and performance tracking. You keep every brand up to date on how its IP is progressing, with reporting that's clear,



accurate and always on time.
- Team operations. You run the teams behind your IPs. You make sure each team is set up right and step in when something needs to change. You own the workflows, processes and productivity that keep the work moving without friction.
- Team wellbeing. You keep your teams motivated and happy. You hold regular one-on-ones, stay on top of how people are feeling, and keep attrition low.
- Long-term retention. The long-term retention of the IPs you manage is yours to own.

By taking on the operational and management load, you give your Content Leads room to focus on creative strategy and on scaling their IPs.

What We're Looking For

- Experience managing enterprise clients in an agency-client setup. It can be in any industry, though media is an even closer fit. We'll prioritise this, because managing large enterprises is a very different job from managing smaller companies. What matters most is proof of work in this space.

- The ability to command a room, run a team, and build strong relationships, both with clients and inside your teams.
- An understanding of video content, how IPs scale and how creative work comes together is a big advantage. It helps you work better with your Content Leads and speak to brands with more conviction.

What Success Looks Like

Success in this role comes down to three things:

- Brand retention. The brands you work with stay with us for the long run.
- Team retention. Your teams are stable and motivated, with low attrition and strong morale.
- Quality of management and communication.

Client communication is smooth and predictable,



reporting is never late, and your teams run with clear workflows and positive productivity.

Who You'll Work With You'll work closely with the Content Leads and teams behind each of your IPs, along with YAAS's shared teams across production, design and sound design.

You'll report to the Head of Client Servicing and the Head of Content.

How We Work

YAAS runs on a dedicated team model: every IP has its own pod, supported by shared teams across production, design and sound design.

Over time, people here build expertise in different niches. Some do their best work in health content, others in tech or finance. We keep track of where each person's strengths lie, and that shapes which new IPs they take on.

The best part of working at YAAS is the osmosis. With 100+ channels across different niches running under one roof, and most of what makes content work not being tied to any one niche, there's a constant flow of learning between channels and between people. Every IP sits on a company-wide leaderboard, and what's working on one channel quickly gets picked up and tried on others. That's a big part of what makes the office a fun place to be.

The Hiring Process

- Discovery call. An open conversation about your work, what you're looking for, and where you could contribute most at YAAS.
- Assignment (if needed). For some roles, we'll share an assignment that gives us a sense of how you think and build.
- Final round. If things go well and expectations line up, you'll meet one of our founders.

From there, we move to close. We're often hiring across several teams, niches and IPs at once, so timelines depend on where the fit is. We'll work that out together as the process goes on. A job post description details your day-to-day at YAAS. Given that creative work is often quite collaborative, there could be some days where you do more than what this says. We hope you'll go above and beyond on some of those days.

📌 Account Manager (Bengaluru)
🏢 YAAS!
📍 Bengaluru