07 Oct
|
Fortis Healthcare Nagarbhavi
|
Naagarabhaavi
07 Oct
Fortis Healthcare Nagarbhavi
Naagarabhaavi
Neighborhood Marketing
Experience: 4+ Years
Qualification: Any Degree
Location: Fortis Hospital, Nagarbhavi, Bangalore
Preferred: Candidates with a Healthcare Marketing background
Roles & Responsibilities
Develop and execute neighborhood marketing strategies to increase awareness and patient footfall for the hospital.
Identify and build robust relationships with local communities, residential associations, corporates, schools, colleges, institutions, and local businesses.
Plan and conduct community outreach activities, health camps, awareness programs, screening initiatives, and local events.
Drive referral and patient engagement initiatives within the hospital’s catchment area.
Identify potential local partnerships and develop tie-ups with corporates, institutions, pharmacies, diagnostic centers, and community organizations.
Coordinate with doctors and internal hospital teams to organize health talks, medical camps, awareness sessions, and community engagement programs.
Conduct regular market and neighborhood mapping to identify current opportunities for patient acquisition and brand visibility.
Develop and execute localized marketing campaigns based on the needs and demographics of the target neighborhood.
Track competitor activities, local healthcare trends, and market developments to identify opportunities for growth.
Maintain regular interaction with key stakeholders and ensure strong relationship management within the local community.
Coordinate with the central marketing team to ensure consistent communication and execution of hospital marketing initiatives.
Monitor campaign performance, patient leads, outreach activities, and conversion metrics.
Prepare regular reports on neighborhood activities, partnerships, leads, and business impact.
Represent the hospital at relevant community events, local forums, and networking prospects.
Support initiatives aimed at improving hospital visibility, patient experience, and community engagement.
Ensure all neighborhood marketing activities are aligned with the hospital’s brand standards, policies, and objectives.
Pay: ₹40,000.00 - ₹60,000.00 per month
Work Location: In person
📌 Marketing Neighbourhood Naagarabhaavi
🏢 Fortis Healthcare Nagarbhavi
📍 Naagarabhaavi