The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.
Job Description:
Position Title
Manager – Media Planning

Location
Bangalore

Reports To
Business Director / Senior Media Planning Manager

Job Summary
We are looking for an experienced Manager – Media Planning to develop, implement, and optimize integrated media strategies across digital and traditional channels. The role requires expertise in audience planning, media buying, budget management, campaign performance analysis, and stakeholder management to ensure effective delivery of marketing objectives and maximum return on media investments.

Key Responsibilities
Media Strategy & Planning
• Develop comprehensive media plans aligned with client and business objectives.
• Recommend the optimal media mix across Digital, Television, Radio, Print, OOH, and Emerging Media.
• Conduct market, audience, and competitor analysis to support planning decisions.
• Create media strategies that maximize reach,



engagement, and conversions.

Campaign Planning & Execution
• Build annual, quarterly, and campaign-specific media plans.
• Allocate media budgets effectively across channels and platforms.
• Coordinate with buying teams, publishers, media owners, and agencies for campaign execution.
• Ensure timely launch and smooth delivery of campaigns.

Performance Analysis & Optimization
• Monitor campaign KPIs and track media effectiveness.
• Analyze campaign performance and provide actionable recommendations.
• Conduct post-campaign evaluations and prepare performance reports.
• Optimize media investments to improve ROI and efficiency.

Client & Stakeholder Management
• Act as the primary point of contact for clients and internal stakeholders.
• Present media strategies, recommendations, and campaign performance reviews.
• Build robust relationships with media partners and vendors.
• Collaborate with creat

📌 Manager Media Planning Bengaluru
🏢 dentsu
📍 Bengaluru