Key responsibilities

- Build and own the SEO roadmap, aligned to traffic, conversion and revenue targets
- Run technical audits (crawlability, indexation, site structure, Core Web Vitals) and implement the fixes
- Develop keyword strategy, internal linking and SEO-driven content frameworks
- Optimise for AI-driven and semantic search, including structured data visibility (Generative SEO)
- Track and report KPIs: organic traffic, rankings, CTR, conversion rate and revenue contribution
- Work with the tech and marketing teams on execution and optimisation
- Follow SEO best practices, search engine guidelines and process adherence

Skills required

- Technical SEO: site audits, crawlability, indexing, Core Web Vitals, structured data
- Content SEO: keyword research, on-page optimisation, content strategy
- Analytics: traffic analysis, CTR, conversion tracking, reporting dashboards
- Development understanding: basic HTML, JavaScript, site architecture
- Preferably from D2C industry

Tools

- Google Search Console, GA4, Ahrefs / SEMrush, Screaming Frog, reporting tools

Pay: From ₹40,000.00 per month

Work Location: In person

📌 Sr. Executive/ AM- SEO (Mumbai)
🏢 D. P. Jewelline
📍 Mumbai