We are looking for a creative and trend-savvy Content Creator to build and strengthen our women’s wear brand presence across social media and digital platforms.

The ideal candidate will be responsible for the complete content creation process — from developing ideas and writing scripts to shooting, editing, publishing, and analysing performance. You will play a key role in creating engaging fashion content that increases brand awareness, builds a strong online community, and ultimately drives online sales and customer conversions.

Directly send CV on (phone hidden) for faster communication.

Key Responsibilities

- Develop creative and engaging content ideas for Instagram, Facebook, YouTube Shorts, and other relevant platforms.
- Create Reels, short-form videos, product videos, styling videos, photos, stories, and promotional content.
- Write creative scripts, hooks, captions, CTAs, and content concepts.
- Plan and execute regular content shoots featuring products, models, influencers, and the brand team.
- Handle video shooting and editing to create polished, engaging, platform-friendly content.
- Create content around:
- New launches and collections
- Product features and advantages




- Styling tips and outfit ideas
- Fashion trends
- Behind-the-scenes content
- Customer testimonials/reviews
- Offers and promotional campaigns
- Festive and seasonal campaigns
- Educational and entertaining fashion content
- Stay updated with Instagram/Reels trends, trending sounds, formats, hooks, and fashion trends.
- Develop a consistent visual and communication style for the brand.
- Prepare and maintain a weekly/monthly content calendar.
- Collaborate with photographers, models, influencers, designers, and the marketing/e-commerce team when required.
- Write compelling captions and calls-to-action designed to encourage website visits, enquiries, and purchases.
- Publish and schedule content across social media platforms.
- Monitor content performance, including views, engagement, reach, website traffic, leads, and conversions.
- Analyse what content performs best and continuously improve the content strategy.
- Support influencer collaborations and create content for paid social media campaigns when required.

Pay: ₹10,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Content Creator (Bhopal)
🏢 Roopam Ethnics
📍 Bhopal