Greetings from SM Talent Solutions!

We are hiring for one of our prestigious clients for an exciting leadership opportunity in the Modular Kitchen & Furniture industry.

Position: Regional Sales Head – B2B
Location: [Region / Base Location]
Employment Type: Full-time
Experience: 8–15 Years

About the Role

We are hiring an experienced Regional Sales Head – B2B to drive regional sales, business development and channel growth for modular kitchens and related furniture products.

The role will focus on driving business across:

- Builders & Real Estate Developers
- Dealers & Wholesalers
- HORECA Accounts
- Institutional & Enterprise Customers
- Channel Partners

The ideal candidate will combine solid B2B sales and key-account management experience with the ability to build and lead city-wise sales teams across the assigned region.

Key Responsibilities

- Drive regional B2B revenue, margins and market-share targets.
- Develop business across builders, dealers, wholesalers, HORECA and institutional customers.
- Identify, appoint and develop dealers, wholesalers and channel partners across the region.
- Build and lead city-wise Sales Managers and Sales Executives.
- Manage strategic builder, HORECA and key institutional accounts.
- Set and drive monthly sales targets covering revenue, volume, new-account acquisition and collections.
- Develop and execute regional marketing activities including builder meets, dealer engagement programs, trade shows and local/digital campaigns.
- Design and implement dealer/channel incentive schemes and sales-team incentive programs.
- Monitor sales performance through KPIs including target achievement,



pipeline health, average order value, dealer activation/retention and collection efficiency.
- Conduct structured monthly sales and business performance reviews.
- Monitor competition, market trends and regional pricing.
- Manage credit discipline, collections and receivables for regional accounts.
- Coordinate with design, production, supply chain and customer-service teams for timely order execution and after-sales support.
- Prepare regional sales MIS, forecasts and management reviews.

Candidate Profile

- 8–15 years of overall B2B sales experience.
- Minimum 3–5 years of experience in regional/multi-city sales team leadership.
- Strong experience selling to builders, dealers/wholesalers and/or HORECA customers.
- Candidates from Modular Kitchen, Furniture, Interiors, Plywood, Laminates, Building Materials or allied industries will be strongly preferred.
- Proven experience in dealer/channel development and key-account management.
- Experience in designing and executing channel incentive schemes and marketing/trade activation programs.
- Strong track record of achieving monthly sales and revenue targets.
- Strong negotiation and commercial skills, including pricing, credit terms and collections.




- Graduate in any discipline; MBA/PGDM in Sales & Marketing preferred.
- Willingness to travel extensively across the assigned region.

Key Skills

B2B Sales | Regional Sales | Business Development | Channel Sales | Dealer Development | Builder Sales | HORECA Sales | Institutional Sales | Modular Kitchen | Furniture | Building Materials | Key Account Management | Team Leadership | Sales Strategy | Revenue Growth | Sales MIS | Collections

Compensation

Competitive compensation based on experience, with a fixed component plus performance-linked variable/incentives.

Interested candidates can apply through Indeed or share their updated CV at [email protected]

Pay: ₹500,000.00 - ₹550,000.00 per month

Application Question(s):

- How many years of total B2B Sales / Business Development experience do you have?
- How many years of experience do you have managing a regional or multi-city sales team?
- Which industries have you worked in?
- Do you have direct B2B sales experience with any of the following customer segments?
- Do you have experience appointing and developing dealers, distributors, wholesalers or channel partners?
- What was the approximate size of the sales team you managed in your most recent/current role?
- What was your approximate annual sales/revenue target in your current or most recent role?
- What percentage of your sales target did you achieve in the last financial year?
- Have you independently handled key builder, HORECA or institutional accounts?
- What is your current annual CTC?
- What is your expected annual CTC?

Work Location: In person

📌 Regional Sales Head –B (Pune)
🏢 SM TALENT SOLUTIONS
📍 Pune