Business Development Executive – EdTech Sales

Company: ACTMEP

Job Type: Full-Time

Work Mode: Remote / Work From Home

Experience: Minimum 1 Year

Industry: EdTech / Professional Training

About ACTMEP

ACTMEP is a career-focused MEP & BIM training company helping engineering students, fresh graduates, and working professionals develop practical skills for careers in technical design and BIM.

Our programs include Electrical Design, Structural Design, BIM, Revit, MEP, and other career-focused technical courses.

We are looking for a Business Development Executive – EdTech Sales who can take ownership of marketing-generated leads and convert qualified prospects into paid enrollments.

This is a sales and closing role, not a basic telecalling or course-explanation role.

Key Responsibilities

- Contact and respond to inbound leads generated through Meta Ads, Google Ads, WhatsApp, and other marketing channels.
- Understand the prospect's educational background, current situation, career goals, and requirements.
- Qualify leads and identify serious prospects.
- Conduct structured discovery conversations before pitching a course.
- Recommend the most suitable ACTMEP program based on the prospect's career goals.
- Explain course features, learning process, projects, fees, and value proposition clearly.
- Handle objections related to price, trust, timing, course relevance, career outcomes, and competition.
- Follow up systematically with interested prospects through calls and WhatsApp.
- Move prospects through the sales pipeline and convert them into paid enrollments.
- Maintain accurate lead and follow-up information in the CRM.
- Achieve monthly enrollment and revenue targets.
- Share feedback with the marketing team regarding lead quality, common objections, and reasons for lost sales.

We Are Looking for a Salesperson, Not Just a Caller

The goal is not simply to make calls.

The goal is to convert qualified leads into enrollments.

You should be comfortable handling the complete sales process:

Lead → Qualification → Discovery → Course Recommendation → Objection Handling → Follow-up → Closing → Enrollment

You should know how to identify whether a prospect is:

- Just enquiring
- Interested but not ready
- A genuine potential buyer
- Ready to enroll





Sales Skills & Frameworks

Knowledge or practical experience with structured sales methodologies will be preferred, including:

- Consultative Selling
- SPIN Selling
- BANT / Lead Qualification
- Discovery Questioning
- Needs Analysis
- Objection Handling
- Value-Based Selling
- Follow-up & Nurturing
- Closing Techniques
- CRM Pipeline Management

You don't need to know every framework by name.

However, you should be able to explain how you qualify, understand, persuade, follow up, and close a prospect.

Previous Sales Performance Is Important

We are more interested in what you have achieved than simply how many years you have worked.

Shortlisted candidates should be prepared to share:

- Previous company and role
- Total EdTech sales experience
- Courses or programs previously sold
- Average course price
- Average number of leads handled per month
- Monthly sales/enrollment target
- Average monthly achievement
- Best monthly performance
- Revenue generated
- Lead-to-enrollment conversion rate, if available
- Target achievement percentage
- Sales awards or recognitions, if any

For example, instead of simply saying:

"I have 2 years of EdTech sales experience."

We want candidates who can say:

"I handled around 250 leads per month, had a target of 30 enrollments, and averaged 25–30 enrollments per month."

Candidates with a proven track record of consistently meeting or exceeding sales targets will be preferred.

Requirements

- Minimum 1 year of experience in EdTech / Education Sales
- Proven experience converting leads into paid enrollments
- Experience handling inbound leads
- Strong communication and active-listening skills
- Good discovery and questioning ability
- Strong objection-handling skills
- Comfortable asking for the sale
- Robust follow-up discipline
- Experience using CRM or lead-management systems




- Comfortable working with sales targets
- Ability to work independently in a remote environment

Preferred Experience

Experience selling any of the following will be an advantage:

- Professional certification courses
- Technical training
- Engineering courses
- Online courses
- Career-development programs
- Skill-development programs
- Higher-ticket education programs

Experience selling courses to engineering students, fresh graduates, or working professionals will be an added advantage.

How Performance Will Be Measured

You will be evaluated based on:

- Lead-to-enrollment conversion rate
- Monthly enrollments
- Revenue generated
- Target achievement
- Follow-up discipline
- Quality of sales conversations
- CRM accuracy

Interview Process

Shortlisted candidates may be asked to complete a mock sales call.

Example scenario:

A Mechanical Engineering graduate has enquired about an ACTMEP course but says, "I need to think about it. The course fee is high."

You will be expected to demonstrate how you would:

- Understand the prospect's situation
- Ask the right discovery questions
- Identify the real objection
- Present relevant value
- Handle the objection
- Move the conversation toward a decision

We are looking for someone who can sell by understanding the customer's problem, not someone who simply reads a script.

What We Offer

- Remote / Work From Home
- Performance-driven work environment
- Opportunity to work with a growing EdTech brand
- Direct exposure to the complete sales process
- Performance-based growth opportunities

If You Can:

Understand the prospect → Ask the right questions → Identify the need → Recommend the right solution → Handle objections → Follow up → Close the enrollment

We would like to hear from you.

How to Apply

Interested candidates can send their updated resume along with their previous sales performance details to:

[email protected]

Please use the subject line:

Application – Business Development Executive – EdTech Sales

Candidates are encouraged to include their previous sales targets, achievements, and enrollment/revenue numbers along with their resume.

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: Remote

📌 Business Development Executive – EdTech Sales (India)
🏢 ACTMEP
📍 India