SALES MANAGER – UNIFORT

Company: APV Resources Pvt. Ltd. | Spartek Group

Brand: UNIFORT

Location: Chennai / Tirupati, Andhra Pradesh

Experience: 5–10 Years

Function: Sales & Business Development – Tableware

Employment Type: Full-Time | In-Person

About the Role

APV Resources Pvt. Ltd., part of the Spartek Group, is looking for an

experienced and result-oriented Sales Manager to drive the sales growth

of UNIFORT, our ceramic tableware and consumer products business.

The candidate will be responsible for developing new customers, managing key

accounts, expanding dealer and distributor networks, generating institutional

and B2B sales, and achieving revenue and margin targets.

Key Responsibilities

- Drive sales and revenue growth for the UNIFORT tableware business.

- Develop B2B and institutional customers across hotels, restaurants,

cafés, caterers, corporates, retailers and other bulk buyers.

- Identify and acquire new customers through direct sales, market visits,

references, exhibitions and industry networks.

- Develop and manage dealer, distributor and channel partner

networks across key markets.

- Manage key accounts and build long-term customer relationships.

- Generate and maintain a strong sales pipeline and ensure timely

conversion of leads into orders.

- Handle the complete sales cycle from lead generation and customer

meetings to negotiation, order closure and collection follow-up.

- Drive bulk and repeat-order business from institutional and commercial

customers.

- Identify new markets and territories for UNIFORT products.

- Conduct regular market visits to understand customer requirements,

competitor pricing and market trends.

- Coordinate with the manufacturing, product and operations teams to

ensure timely fulfilment of customer requirements.

- Participate in exhibitions, trade fairs, dealer meets and customer events.

1• Explore export and international sales opportunities.

- Prepare regular sales reports, pipeline updates, forecasts and MIS for

management.

- Ensure achievement of monthly,



quarterly and annual sales targets.

- Drive customer retention, repeat business and account growth.

- Provide market and customer feedback to support new product

development and product improvement.

Candidate Profile

Experience

- 5–10 years of experience in Sales, B2B Sales, Institutional Sales, Key

Account Management or Business Development.

- Experience in tableware, ceramics, homeware, hospitality, FMCG,

consumer products, retail or related industries will be preferred.

- Strong experience in institutional and B2B sales.

- Experience in dealer/distributor development will be an advantage.

- Candidates with exposure to exports or international markets will be

preferred.

- Proven track record of achieving sales and revenue targets.

Education

- Bachelor's degree in Business Administration, Marketing, Commerce or a

related discipline.

- MBA/PGDM in Sales, Marketing or Business Development will be an

advantage.

Key Skills

- B2B & Institutional Sales

- Dealer & Distributor Network Development

- Key Account Management

- Lead Generation & Conversion

- Sales Negotiation & Closure

- Market Development

- Revenue & Pipeline Management

- Customer Relationship Management

- Market Intelligence & Competitor Analysis

- Commercial Negotiation

- Solid Communication & Presentation Skills

2• Target Orientation

- Strong Execution & Follow-up

Ideal Candidate

We are looking for a highly driven sales professional who can independently

develop markets, acquire customers and build scalable sales channels for

UNIFORT.

The ideal candidate should be commercially strong, proactive and comfortable

working in a growth-stage business environment. The person should have the

ability to identify opportunities, develop relationships, close orders and build

long-term customers and channel partnerships.

Location: Chennai / Tirupati, Andhra Pradesh

Experience: 5–10 Years

Industry Preference: Tableware / Ceramics / Homeware / Hospitality /

Consumer Products / B2B

Function: Sales & Business Development

Employment Type: Full-Time

Pay: ₹60,000.00 - ₹90,000.00 per month

Work Location: In person

📌 Sales Head (Chennai)
🏢 APV Resources Private
📍 Chennai