Role Purpose

Own the Consumer Lighting category P&L; and lead it to profitable growth, higher market share and a stronger brand. You will set the category strategy and drive execution across portfolio, innovation, pricing, insights, brand activation and go-to-market. You will work closely with Sales, Supply Chain, Procurement, R&D;, Quality, Finance and Manufacturing.

1. What You Will Own1. Category Strategy and Planning

- Build and deliver the annual and long-term category strategy in line with company growth goals.
- Prepare the annual operating plan, budgets, demand forecasts and category roadmap.
- Identify growth opportunities in new categories, new markets and emerging consumer trends.

2. Product Portfolio Management

- Manage the full lifecycle of the consumer lighting range: LED bulbs, battens, panels, downlights, emergency lights, rechargeable lighting and adjacent solutions.
- Lead launches, refreshes, range rationalisation and discontinuations.
- Keep the portfolio competitive, differentiated and profitable.

3. Consumer and Market Insights

- Track consumer behaviour, market trends and competitor moves.
- Run market visits and consumer research to uncover unmet needs.
- Turn insights into product and marketing decisions.

4. Brand and Marketing

- Build category marketing plans and promotional campaigns.
- Work with Brand, Digital and Sales to deliver ATL, BTL, digital and in-store activations.
- Grow brand visibility and consumer preference across channels.

5. Innovation and New Product Development

- Partner with R&D;, Procurement, Quality and Manufacturing to build differentiated products.
- Own the innovation pipeline and on-time launches.
- Benchmark against competitors and emerging technologies.

6. Pricing and Profitability

- Recommend pricing based on market dynamics and competitive position.
- Track product-level gross margin, contribution and profitability.
- Drive cost optimisation through sourcing and product engineering.

7. Sales Enablement

- Partner with Sales to improve distribution, visibility,



retailer engagement and channel performance.
- Create sales tools, product training modules and launch plans.
- Support General Trade, Up-to-date Trade, E-commerce, Institutional and Project business.

8. Demand Planning and Supply Coordination

- Work with Supply Chain and Operations to improve forecast accuracy.
- Ensure availability while keeping inventory lean.
- Contribute to the category's S&OP; process.

9. Financial Management

- Manage the category marketing budget.
- Track revenue, margin, market share and marketing ROI, and take corrective action when performance slips.

10. Team Leadership

- Lead, coach and develop two direct reports.
- Build a culture of collaboration, innovation and accountability.

Key Performance Indicators

- Growth: Revenue growth, category market share
- Profitability: Gross margin, contribution margin, portfolio profitability
- Innovation: New product launch success rate, revenue from new products
- Supply: Forecast accuracy, inventory turns, distribution and availability
- Brand and spend: Marketing ROI, brand health metrics

Who You AreEducation

- Bachelor's degree in Engineering, Business, Marketing or a related field.
- MBA in Marketing preferred, or an equivalent postgraduate qualification.

Experience

- 10–15 years in Product, Category or Brand Management in the Lighting or Electrical industry.
- Proven record of managing a product portfolio and driving business growth.
- Strong commercial acumen across pricing, consumer insights, innovation and cross-functional leadership.

Functional competencies

Category Management, Product Management, Brand Management, Consumer Insights, Pricing Strategy, Portfolio Management, Innovation Management, Business Analytics, Financial Acumen, Go-to-Market Strategy

Behavioural competencies

- Strategic Thinking, Customer Focus, Commercial Orientation, Collaboration and Influencing, Results Orientation, Analytical Decision-Making, Innovation, People Development, Execution Excellence

Pay: Up to ₹50,000.00 per month

Application Question(s):

- What is your total experience
- Do you have experience of more than 10 years?

Work Location: In person

📌 Category Head, Consumer Lighting (Kolkata)
🏢 Acelot Academy
📍 Kolkata