Experience: Freshers / 0–2 Years
Employment: Full-Time
Department: Digital Marketing

Roles & Responsibilities

· Create engaging and creative content for Instagram, Facebook, LinkedIn, YouTube, and other social media platforms.

· Develop ideas for Reels, short-form videos, posts, carousels, stories, and campaigns.

· Handle day-to-day social media activities, including content planning, posting, scheduling, and engagement.

· Research and identify latest social media trends, viral content, formats, and topics.

· Create creative concepts and content ideas based on client requirements and brand objectives.

· Write basic captions, hooks, headlines, and social media copy.

· Coordinate with the design, video editing, SEO, and performance marketing teams to execute campaigns.

· Monitor social media performance, audience engagement, reach, and content growth.

· Participate in brainstorming sessions and continuously bring new and innovative content ideas.

· Support social media campaigns and promotional activities.

· Maintain content calendars and ensure timely execution of planned content.

· Stay updated with emerging digital marketing tools, AI tools, social media trends, and content formats.

What We Expect

· Highly engaged, proactive, and enthusiastic approach towards work.

· Strong creative mindset and willingness to experiment with recent ideas.

· Good understanding of social media platforms and trends.





· Good communication and basic content-writing skills.

· Ability to understand brands, audiences, and create relevant content.

· Willingness to learn and take responsibility.

· Ability to work independently as well as with a team.

· Freshers with strong creativity and genuine interest in digital marketing are welcome.

Added Advantage

· Basic knowledge of Canva / Photoshop / CapCut / Premiere Pro.

· Basic camera handling or mobile photography/videography skills.

· Experience in creating Reels, Shorts, or social media content.

· Knowledge of AI tools for content creation.

· Personal social media page, portfolio, or previous content creation experience.

Key Performance Indicators (KPIs)

· Consistent and timely content execution.

· Quality and creativity of content ideas.

· Social media engagement and audience growth.

· Number and quality of content ideas generated.

· Trend identification and implementation.

· Content reach, impressions, and engagement.

· Contribution to successful social media campaigns.

· Overall initiative, ownership, and active participation.

We are not only looking for experience — we are looking for creativity, energy, ownership, and the willingness to make an impact.

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

- Food provided
- Provident Fund

Work Location: In person

📌 Digital Marketing Executive (Salem)
🏢 Airavad Web Solutions
📍 Salem