Sales Executive / Business Development Manager – US Market

About the Role

We are looking for a highly motivated and results-oriented Sales Executive/ Business Development Manager to drive business growth across the US market. The ideal candidate should have experience in selling Digital Marketing Services such as SEO, PPC, Performance Marketing, Web Development, Social Media Marketing, and Lead Generation solutions.

The candidate will be responsible for identifying prospective clients, building qualified sales pipelines, conducting discovery meetings, presenting solutions, and closing new business opportunities.

Note: Preference will be given to candidates who have hands-on experience with LinkedIn Sales Navigator, Apollo.io, CRM platforms, and a proven track record of selling SEO/PPC or B2B services to US-based clients.

Key Responsibilities

- Develop and execute outbound sales and business development strategies targeting the US market.
- Generate qualified leads through LinkedIn, Apollo, email outreach, referrals, networking, and other prospecting channels.
- Identify and engage decision-makers including Founders, CEOs, Marketing Directors, and Business Owners.
- Conduct discovery calls, client consultations, and virtual sales presentations.
- Understand client business goals and recommend suitable SEO, PPC, Website Development, and Digital Marketing solutions.
- Prepare proposals, pricing documents, and commercial presentations.
- Manage the complete sales cycle from lead generation to deal closure.
- Build and maintain a healthy sales pipeline using CRM platforms.
- Achieve monthly, quarterly,



and annual revenue targets.
- Collaborate with SEO, PPC, Design, and Development teams for smooth client onboarding.
- Maintain accurate sales reports, forecasts, and opportunity tracking.

Required Experience

- 2+ years of experience in International Sales, Business Development, or Digital Marketing Sales.
- Proven experience selling SEO, PPC, Website Development, or Digital Marketing Services.
- Experience handling US, UK, Canada, or other international markets.
- Strong understanding of B2B sales processes and consultative selling.
- Excellent communication, presentation, and negotiation skills.

Mandatory Tools Experience

Candidates should have hands-on experience with:

- LinkedIn Sales Navigator
- Apollo.io
- HubSpot CRM / Zoho CRM / Salesforce
- Instantly / Smartlead / Lemlist
- Hunter.io / Lusha / ZoomInfo
- Google Workspace & MS Excel

Preferred Candidate Profile

- Experience working in a Digital Marketing Agency.
- Proven track record of generating qualified meetings and closing international clients.
- Robust understanding of SEO, PPC, Google Ads, Lead Generation, and Digital Marketing concepts.
- Ability to work independently and take ownership of revenue goals.
- Experience in team handling will be an added advantage.

Key Performance Indicators (KPIs)

- Revenue Generated
- Qualified Meetings Booked
- New Client Acquisition
- Proposal-to-Closure Ratio
- Pipeline Growth
- Conversion Rate
- Client Retention & Upselling

Industry: Digital Marketing Services

Pay: ₹20,000.00 - ₹80,000.00 per month

Work Location: In person

📌 Business Development Manager (BDM) (Nirman Vihar)
🏢 Lines Digital
📍 Nirman Vihar