Role Description

We are looking for a PPC Executive with 6 months to 1 year of hands-on experience in managing paid advertising campaigns on Google Ads and Meta Ads (Facebook & Instagram). The candidate should have a basic understanding of campaign setup, keyword/audience targeting, performance monitoring, and campaign optimization.

Key Responsibilities

- Assist in planning, setting up, and managing Google Ads and Meta Ads campaigns.
- Create and manage campaigns across Google Search, Display, and Meta Ads based on business requirements.
- Conduct basic keyword research and audience research for campaign targeting.
- Prepare ad copies and coordinate with the creative team for ad banners, images, and videos.
- Monitor campaign performance regularly and track key metrics such as CTR, CPC, CPA, conversions, and ROAS.
- Make basic campaign optimizations based on performance and budget.
- Assist in setting up and monitoring conversion tracking using Google Analytics, Google Tag Manager,



and Meta Events Manager.
- Conduct basic A/B testing of ad copies, creatives, and audiences.
- Prepare weekly and monthly campaign performance reports.

Requirements

- 6 months to 1 year of hands-on experience in PPC / Paid Marketing.
- Basic practical experience with Google Ads and Meta Ads.
- Understanding of Google Search Ads, Display Ads, and Meta Ads.
- Basic knowledge of keyword research, audience targeting, and campaign optimization.
- Familiarity with Google Analytics, Google Tag Manager, and Meta Business Manager is preferred.
- Positive communication and reporting skills.
- Willingness to learn and work with different campaign objectives and industries.
- Bachelor's degree in Marketing, Business, or a related field is preferred.

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Google Ads Specialist (Delhi)
🏢 LoQal AI Ventures Private
📍 Delhi