Key Responsibilities1. Lead Generation (Retail & Corporate)

- Build and manage a steady pipeline of leads for preschool, daycare and after-school programs across both centres.

- Develop local catchment strategies: residential societies, hospitals, paediatric clinics, corporate parks, community events and referral partners.

- Drive parent referral and alumni programs to grow word-of-mouth admissions.

- Identify and prospect corporates for creche tie-ups, employee daycare benefits and reserved-seat arrangements.

2. Marketing & Campaigns

- Plan and execute the annual marketing calendar, including admission-season campaigns, open houses, summer camps and events.

- Oversee digital marketing: Google and Meta ads, SEO, Google Business listings, social media and website lead flows.

- Manage agency and vendor relationships and the marketing budget, with clear ROI tracking by channel.

- Strengthen the World of Children brand as the trusted choice for working parents.

3. Inquiry Conversion & Admissions

- Own the admissions funnel end to end: inquiry, centre visit, follow-up, admission and onboarding.

- Set up and enforce SOPs for lead response time, centre tours, counselling scripts and follow-up cadence.

- Train and coach centre heads and counsellors on sales and parent counselling.





- Implement and maintain a CRM with accurate lead tracking and weekly funnel reporting.

4. Corporate Partnerships

- Grow the corporate partnerships business: new tie-ups, in office / near-site creche proposals and employee benefit programs.

- Engage HR, Admin and D&I; leaders at target companies; prepare proposals, pricing and contracts.

- Manage key corporate accounts to ensure service quality, renewals and expansion.

- Represent World of Children at HR forums, D&I; events and industry networks.

5. P&L; & Profitability

- Take full P&L; responsibility for the Preschool and Daycare units, including revenue, costs and margins.

- Drive occupancy and pricing strategy; review fee structures, add-on programs and batch utilisation.

- Prepare annual budgets and monthly MIS; track collections and control costs.

- Identify new revenue streams such as camps, workshops, extended hours and new centre or partnership models.

6. Leadership & Collaboration

- Lead and mentor centre heads, admissions counsellors and the marketing team.

- Work closely with the academic and operations teams so that growth never compromises child safety or program quality.

- Present business reviews and growth plans to the founders.

Pay: ₹360,000.00 - ₹420,000.00 per year

Benefits:

- Flexible schedule

Work Location: In person

📌 Regional Business Head (Mumbai)
🏢 World of Children
📍 Mumbai