The Territorial Sales Manager is the frontline executor of the sales organisation. Operating within a defined city or town cluster, the TSM is responsible for driving daily sales, managing local trade relationships, and ensuring the brand is well-represented at every retail touchpoint. This is a high-activity, high-accountability role where consistent ground-level execution directly translates into business results.
WHAT YOU WILL DO
- Achieve primary and secondary sales targets within the assigned territory on a monthly and quarterly basis
- Manage and service the existing distributor and retailer network — ensuring healthy stock, timely replenishment, and smooth order fulfilment
- Introduce recent product launches, price revisions, and trade schemes to retailers and channel partners
- Handle replacement requests and coordinate customer service issues at the ground level
- Execute local promotional activities and in-store visibility drives at key outlets
- Monitor competitor activities — track pricing, schemes, and product movements — and report findings to the ASM
- Maintain accurate daily beat plans, market visit records, and sales reports
- Identify and recommend new retail touchpoints and business opportunities within the territory
WHAT THIS ROLE IS NOT
- Not an office or backend role — daily market visits and retailer interactions are the core of
this job.
- Not a passive order-collection role — the TSM is expected to actively sell, influence, and
drive offtake
- Not limited to existing accounts — new outlet addition and territory expansion are key
expectations
WHAT WE ARE LOOKING FOR
- Graduate in any discipline; Commerce or Business background preferred
- 1–3 years of field sales experience in Consumer Durables, Appliances, FMCG
- Basic proficiency in MS Excel and sales reporting apps
- Two-wheeler and valid driving licence preferred for market coverage
Pay: ₹700,000.00 - ₹900,000.00 per year
Benefits:
- Health insurance
- Leave encashment
- Paid sick time
- Provident Fund