Job Description – Jr. Business Development Executive

Department: Business Development

Job ID: DS/BD/0011

Job Title: Jr. Business Development Executive

Technology Category: Business Development / Lead Generation
Location: Mohali, Punjab

Experience Required: (Fresher / 0–1 Year Experience)
Qualification: Any Graduate

About Us – Deftsoft:

Deftsoft is a leading IT solutions provider based in Mohali, offering a wide range of services including web development, mobile app development, digital marketing, and custom software solutions. With over a decade of experience, Deftsoft has helped businesses of all sizes grow and succeed in the digital world. We believe in innovation, excellence, and nurturing talent, making us a great place for freshers and early-career professionals to learn and thrive.

Job Summary:

We are seeking a highly enthusiastic and detail-oriented Junior Business Development Executive (BDE) to join our Business Development team. The ideal candidate will have foundational knowledge of web and mobile application technologies and a robust passion for lead generation. This role focuses primarily on identifying and generating potential leads through online platforms such as Upwork, PPH (PeoplePerHour), Guru, and LinkedIn, with a basic understanding of preparing proposals for IT services

Key Responsibilities:

· Generate quality leads for web and mobile application development services through freelancing platforms (Upwork, PPH, Guru) and LinkedIn.





· Conduct research and identify potential clients based on target markets and service offerings.

· Draft engaging and customized proposals and cover letters in response to job postings.

· Maintain and update CRM and internal lead tracking sheets regularly.

· Work closely with senior business development professionals to understand sales strategies and client engagement.

· Coordinate with technical teams to ensure alignment between client requirements and service capabilities.

· Stay updated on industry trends, competitor activities, and new platforms to enhance lead generation efforts.

Requirements:

- Basic understanding of web and mobile development technologies (HTML, CSS, JavaScript, mobile app basics – native and hybrid frameworks like React Native/Flutter).
- Familiarity with freelancing and business networking platforms such as Upwork, PPH, Guru, and LinkedIn.
- Strong written communication skills with an eye for proposal writing and personalization.
- Ability to conduct online research and present findings in a structured manner.
- Self-motivated, goal-oriented, and eager to learn business development practices in the IT domain
- A positive attitude, with a willingness to take initiative and contribute ideas

Educational Qualification

· Any Graduate (BBA, BCA, B.Tech, B. Com, or equivalent).

· MBA or PG Diploma in Marketing/IT is a plus but not mandatory

Benefits:

- Flexible schedule
- Paid sick time
- Provident Fund

Work Location: In person

📌 Jr. BDE (Sahibzada Ajit Singh Nagar)
🏢 Live Deftsoft Informatics
📍 Sahibzada Ajit Singh Nagar